Marketing News
Freddy's joins premium beverage trend with new drink lineup
June 25, 2026
Freddy's Frozen Custard & Steakburgers has launched Freddy's Bevies, a beverage lineup featuring custard cream sodas, flavored teas and lemonades. The…
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Jimmy John's partners with rapper Fetty Wap on LTO
June 24, 2026
Fetty Wap, Courtesy of Jimmy John's Champaign, Illinois-headquartered Jimmy John's has partnered with rapper Fetty Wap to launch the limited-time…
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Insomnia Cookies celebrating release of 'Supergirl' with LTOs
June 18, 2026
Insomnia Cookies is bringing some serious girl power to its menu this summer.
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Starbucks debuts Blue Coconut beverages tied to Water.org donation campaign
June 17, 2026
Seattle-based Starbucks has introduced two summer beverages: the Blue Coconut Refresher and Iced Blue Coconut Matcha. Connected with the cold drinks are a…
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Ziggi's tunes into summer with AEG concert promo
June 16, 2026
Colorado-based Ziggi's Coffee is tuning into the summer season through a partnership with live entertainment company AEG Presents, launching the "Ziggi's…
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Tropical Smoothie Café unveils limited-time Moana-inspired beverage
June 12, 2026
Tropical Smoothie Café has introduced the How Far You'll Go Mango Smoothie, a limited-time beverage available at participating locations nationwide through…
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Gamification helps improve Smoothie King's loyalty program
June 12, 2026
Smoothie King is seeing early gains from adding game-like features to its Healthy Rewards loyalty program.
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Cava hiring over 2,500 employees
June 10, 2026
Washington, D.C.-based Cava is expanding its workforce and career development initiatives through its Flavor Your Future platform.
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Shake Shack brings back viral Dubai Chocolate Pistachio Shake
June 9, 2026
Shake Shack, headquartered in New York City, is bringing back its Dubai Chocolate Pistachio Shake to all U.S. locations for a limited time. Inspired by the…
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Philly’s Best Cheesesteaks expands loyalty program as personalization trends grow
June 2, 2026
Fast-casual chain Philly's Best Cheesesteaks has revamped its Real Philly Rewards loyalty program, increasing redemption options and adding more flexibility…
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Wingstop takes flight with upgraded loyalty program
May 28, 2026
Wingstop Inc. is launching its new loyalty program, Club Wingstop, and has tapped reality TV personality Maura Higgins to support the June 1 debut.
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Cousins Subs promotes Maja Gettrust to VP of marketing
May 27, 2026
Cousins Subs promoted industry veteran Maja Gettrust to vice president of Marketing. She will oversee brand strategy, creative development, media, loyalty…
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Smashburger builds executive bench with CMO hire
May 21, 2026
Smashburger has hired Kate Savelli as chief marketing officer. The move comes as the company continues to build nationwide momentum.
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Penn Station rebrands, updates menu as franchise expansion accelerates
May 20, 2026
Fast-casual sandwich chain Penn Station East Coast Subs has rebranded as Penn Station Sandwiches as part of a broader growth strategy focused on franchise…
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Blaze Pizza offers zero delivery fee for National Pizza Party Day celebration
May 15, 2026
Atlanta-based Blaze Pizza is waiving delivery fees to celebrate National Pizza Party Day, offering customers a way to share its fast-fire'd pizzas without the…
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Hattie B’s Hot Chicken overhauls digital experience with FNGRFOOD launch
May 11, 2026
Hattie B's Hot Chicken is turning up the heat on its digital strategy with the launch of a web and mobile experience powered by FNGRFOOD, a proprietary…
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Toast’s IQ Grow offers marketing assistance to restaurant operators
May 7, 2026
Toast Inc., based in Boston, has introduced Toast IQ Grow, designed to help restaurant operators expand their digital presence and grow their brands online.
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Fusian updates brand identity after 16 years
May 7, 2026
Ohio-based Fusian has introduced a refreshed brand identity, its first update since the sushi fast-casual restaurant opened in 2010. The update reinforces the…
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Paytronix launches rewards hub giving marketers real-time control
May 6, 2026
Paytronix Systems Inc. has rolled out its a rewards hub to its customer engagement platform, Access Identity, part of the company's Guest Engagement Suite.
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Bread Zeppelin challenges Panera with 'Salad Stuffer' trade-in offer
April 17, 2026
More than a decade after Bread Zeppelin created the salad-stuffed baguette, the Dallas-founded brand is leaning into the national spotlight following a similar…
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