Intelligent digital communications changing the world: Are you ready for it?

Intelligent digital communications changing the world: Are you ready for it?

Drive-thru and other types of restaurant digital signage are getting smarter nearly by the second, which could trigger customer connection opportunities for restaurant operators.

Solving the 'ROI problem' of digital marketing

Solving the 'ROI problem' of digital marketing

Capturing a customer, gaining an understanding of what drove that customer to you, quantifying revenue and leveraging customer data to segment audiences in order to personalize social media campaigns provides a massive online advantage over slower-moving competitors.

What the fast casual industry can learn from hospitality's $2.5 billion brawl

What the fast casual industry can learn from hospitality's $2.5 billion brawl

Will history repeat itself in the restaurant industry? Not if brands take control now.

Don't add delivery until you ask these 5 questions

Don't add delivery until you ask these 5 questions

While delivery is becoming a must-have for restaurants, there are five things operators should ask themselves before rolling out a new delivery program.

3 mobile marketing campaigns that will send your traffic blasting off

3 mobile marketing campaigns that will send your traffic blasting off

One expert discusses three types of blasts that can help restaurants maximize customer outreach.

6 ways to master SEO to get more customers in the door

6 ways to master SEO to get more customers in the door

If your restaurant needs more visibility, SEO may help.

5 ways data can detect fraud in your restaurant

5 ways data can detect fraud in your restaurant

As technology's presence grows in the restaurant space, operators can utilize data to detect theft and increase their bottom lines.

'It's All About that Bass': The bottom line on calorie counts

'It's All About that Bass': The bottom line on calorie counts

Remember the song, "It's All About The Bass" by Meghan Trainor? Well, it's all about the bass for your customers, too, which is why they care about how many calories they are consuming. That's the bottom line.

How embracing Styrofoam bans will help your brand thrive

How embracing Styrofoam bans will help your brand thrive

Millennials are 87 percent more loyal to companies that supports social or environmental causes.

5 ways to prevent sexual harassment in your restaurant

5 ways to prevent sexual harassment in your restaurant

As the spotlight on harassment continues to grow, it's crucial restaurant leaders adapt and work to create safer, more equal workplaces.

How to avoid 5 restaurant employee privacy breaches

How to avoid 5 restaurant employee privacy breaches

In the restaurant sector, digital solutions provide an easy and streamlined way to prevent infringing on your employee's privacy rights.

QSRs must know ups 'n downs of apps to adapt

QSRs must know ups 'n downs of apps to adapt

Like all technology, restaurant app development grows exponentially. But consumers' demands of those apps grows at least as quickly, with diners always seeking more speed, convenience, quality and value.

Top 5 reasons you'll suffer from FOMO if you don't join us at the Restaurant Franchising and Innovation Summit

Top 5 reasons you'll suffer from FOMO if you don't join us at the Restaurant Franchising and Innovation Summit

Why suffer the "fear of missing out" when you can join us in Louisville for one of the industry's most inspirational events of the year?

4 ways to make Gen Z love your brand

4 ways to make Gen Z love your brand

When it comes to the 22 and under age group, marketers have their work cut out for them. This group of individuals born after 1996, referred to as Gen Z, represents one-quarter of the population and already wields an estimated $44 billion in spending power.

How Cracker Barrel is reaching Gen Y, Z consumers through fast casual concept

How Cracker Barrel is reaching Gen Y, Z consumers through fast casual concept

Mike Chissler, chief operating officer of Holler & Dash, pulls back the curtain on Holler & Dash — Cracker Barrel's fast casual concept serving southern style biscuits and dishes to a newer, younger crowd.

Is your brand ready to embrace Gen Z's obsession with over-the-top food trends?

Is your brand ready to embrace Gen Z's obsession with over-the-top food trends?

Understanding Gen Z's relationship to the over-the-top food trends taking over social media — from supersized snacks to tiny food to immersive culinary museums — will be key to brands looking to attract young generations on the hunt for epic eats.

7 shortcuts to higher profits via menu board optimization

7 shortcuts to higher profits via menu board optimization

Effective menu board design follows a structured, analytical approach that is much more than a graphic exercise.

How 1 couple's love story was the catalyst to a thriving pizza business

How 1 couple's love story was the catalyst to a thriving pizza business

Natalie and Drew French came up with the idea to launch their fast casual pizza brand —Your Pie — while honeymooning in Italy.

Delivery: Will it drive sales or gobble up profits?

Delivery: Will it drive sales or gobble up profits?

By Christopher Sebes, president, Xenial (formerly known as Heartland Commerce). There certainly has been a lot of buzz around delivery. Take, for example, the recent news about YUM — parent company of Pizza Hut, KFC and Taco Bell — investing...

How China's recycling ban will force fast casuals to reduce waste

How China's recycling ban will force fast casuals to reduce waste

The ban could push restaurants to adopt new standards for packaging and supplies to reduce the materials that end up in their waste and recycling bins and to adjust guests' behavior to reduce consumption first.

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