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Disposable cameras and raw reactions: Why 'imperfect' social media content is winning in 2026

by Mandy Wolf Detwiler — Editor, Connect Media

Marketing leaders from Via 313, ATL Wing Spot, and Hook + Ladder explain how multi-unit restaurant brands can drive sustained foot traffic in 2026 by balancing AI-driven search optimization with raw, "old-school" authenticity.

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Killer Burger eyes national growth with Houston debut, doubles down on ‘no shortcuts’ strategy

by Cherryh Cansler — Publisher, FastCasual.com

Killer Burger opens its first Houston location, expanding in Texas with a franchise-led strategy focused on operations, consistency and scalable growth.

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Innovation in every sip: How Tractor Beverage Co. is changing the beverage landscape

by Mandy Wolf Detwiler — Editor, Connect Media

John Murphy, chief revenue officer of Tractor Beverage Co., discusses the company's award-winning revival of the 17th-century "switchel" and how its organic, flexible beverage formats are meeting the 2026 demand for transparency and functional variety in the restaurant industry.

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Ziggi’s Coffee launches protein menu following consumer survey findings

Ziggi's Coffee has introduced a permanent protein menu in response to growing consumer demand for functional beverages, according to findings from a national…

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Mellow Mushroom VP shares secrets to long-term franchise success

In this episode of the Pizza Marketplace podcast, Mellow Mushroom VP of Franchise Development Jamie Cecil discusses the brand's 50-year history of "unicorn" store designs and explains why modern franchise success relies on operational simplicity, rigorous real estate selection and transparent relationships between executives and investors.

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Rethinking Peak Performance in the Digital Restaurant Era

Traditional performance metrics such as ticket time and drive-thru speed measure efficiency but fail to capture the full guest experience. Many organizations detect problems only after they begin affecting customer loyalty. Leading restaurant brands are adopting a new approach: Unified Experience Management® (UXM).

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2025 Fast Casual Top 100 Movers & Shakers

This year, the exceptional caliber of leadership across the industry led to a slight adjustment in our numbers—we were compelled to recognize 100 brands and 25 executives instead of our usual 75- 25 split. We also added an extra executive, a testament to the fierce competition and outstanding contributions within the fast-casual arena.

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