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Marketing News & Media

5 ways to improve your mobile-ordering experience

Adoption is so high that mobile ordering is expected to be a $38B business by 2020 among QSR chains alone.

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Dickey's, Kroger serve up sausages

February 22, 2017

Consumers can now buy Dickey's Barbecue Pit original smoked fresh polish, smoked spicy cheddar and red hot links sausages at 105 Kroger locations in the…

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Sharky's Woodfired Mexican Grill benefits No Kid Hungry

February 22, 2017

In two months, Sharky's Woodfired Mexican Grill plans to raise $10,000, in partnership with Alaska Seafood Marketing Institute, to support No Kid Hungry.

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Multi-Unit Menu Management Release Saves Time and Improves Consistency for Restaurant Chains

VANCOUVER, BC, — A new release from pizza and delivery point of sale developer SpeedLine Solutions Inc. helps restaurant chains save time and improve brand…

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Fake news on McDonald's and Chipotle stopped in its tracks

February 15, 2017

Fake news is again causing problems for the foodservice industry, this time inolving McDonald's and Chipotle. The event also involved reporters at USA Today…

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How to romance customers out of Valentine's Day dollars

by Cherryh Cansler — Publisher, FastCasual.com

Coming up with attractive and creative Valentine's Day promos can be a challenge when nearly every restaurant on the planet is competing for the consumer’s…

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Why TV should be part of your digital marketing strategy

Using TV advertising to boost online activity is a highly effective strategy for driving multi-screening, impulse visits, online ordering, and attracting…

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Tijuana Flats fills new exec position

February 1, 2017

Perry Jones is now Tijuana Flats' VP of real estate, a new position within the concept.

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3 brands discuss sweating out Super Bowl's 'super Busy-ness'

by S.A. Whitehead — Food Editor, Net World Media Group

Across the U.S. this pre-Super Bowl week, restaurant owners, employees and vendors are probably popping extra vitamins — maybe even carb-loading a little in…

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Wings are king on Super Bowl Sunday

January 31, 2017

Super Bowl Sunday is one of the biggest days of the year for many restaurants, and two brands in particular plan on record sales of one food item: wings. While…

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Snow, sweets and Super Bowl: February is a marketer's dream

by Seshu Madabushi — Founder & CEO, mKonnekt

From Super Bowl Sunday to Valentine’s Day Tuesday, February may be the dead of winter in the Northern hemisphere, but this second month of the year is still…

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6 strategies for designing the perfect menu

A strategically designed menu has the power to set guest expectations and increase sales.

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MOD Pizza celebrates 200th location

January 25, 2017

MOD Super Fast Pizza is opening its 200th location this month, according to a press release. To celebrate, the concept is hosting an event at the 200th unit in…

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Dat Dog expands franchising, corporate-owned units

January 24, 2017

Fast casual hot dog concept Dat Dog is ready to move out of New Orleans and will open two new restaurants in Louisiana and Mississippi, according to a press…

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Yang Kee Noodle hosts Chinese New Year event

January 24, 2017

The Chinese New Year arrives on January 28, and the Louisville Lion Dance Team is helping Yang Kee Noodle celebrate in a big way. According to a press release…

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Dickey's goes to Hollywood, hosts contest

January 23, 2017

One winner will take home a grand prize of $500 and a free family reunion trip to Hollywood for 10 as part of a new sweepstakes promotion sponsored by Dickey's…

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Food truck growth goes full throttle: Part 3 – an industry infrastructure emerges

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Food trucks are the fastest-growing foodservice channel, and the niche is evolving into a well defined industry with its own organizations and support…

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Chipotle switches ad agencies

January 19, 2017

Chipotle Mexican Grill is ending its relationship with its Texas-based ad agency, GSD&M, and has hired two agency partners to help with its marketing…

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Nekter's co-founder debuts 'Sneaky Spinach' book

January 18, 2017

Nick didn't want to eat his vegetables, but Sneaky Spinach set out to rectify his eating habits and ended up teaching Nick some valuable lessons about healthy…

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Fuddruckers, TravelCenters of America open in Nevada

January 18, 2017

After signing a franchise agreement last year, Fuddruckers and TravelCenters of America opened a combined venture this week at truck stop, convenience center…

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