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Customer Service / Experience News & Media

Will Instagram become a more effective marketing tool than Facebook?

by Alicia Kelso — Editor, QSRWeb.com

How major chains are using the photo-sharing site to engage with loyal customers.

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The service sucked, but that new logo looks great

by Nate DaPore — President and CEO, PeopleMatter

A great marketing campaign is only part of the equation for a successful business.

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Zoes Kitchen rolls out take-home tubs

July 10, 2012

Zoës Kitchen has introduced its Zoes Fresh Take, a collection of easy-to-make recipes that utilize the restaurant's most popular sides and salads.

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Buffalo Wild Wings redesigns restaurants

July 10, 2012

As it enters its 30th year, Buffalo Wild Wings is refreshing its look, restaurants and its commitment to the guest experience. After more than a year of…

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A new frontier: Desktop dining

How "desktop dining" represents an untapped opportunity for the restaurant industry.

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The myth of hybrid vigor

by Erle Dardick — CEO, Monkeymedia

I go to Florida on occasion. I like it and who wouldn’t? There is warm water, beautiful beaches and friendly people. It’s really great. Of course I’m…

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Giardino Gourmet Salads adds to Florida healthy eating options

by Valerie Killifer — senior editor, NetWorld Alliance

Giardino Gourmet Salads launched in 2004 in southern Florida by Ody and Kenny Lugo. Today, there are seven locations throughout the region.

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I Dream of Falafel to host series of cooking classes

June 28, 2012

I Dream of Falafel has announced the launch of a cooking class with executive chef Henry Nuguid that will focus on Mediterranean and Middle Eastern-inspired…

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Panera Bread takes a marketing stand

by Valerie Killifer — Editor, FastCasual.com

June 28, 2012

When Panera Bread became the first major advertiser on SheKnows.com, a popular website for women, the executive team was more than enthusiastic. However, their…

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Fazoli's breadsticks hit the road

by Valerie Killifer — senior editor, NetWorld Alliance

June 25, 2012

Food trucks have become a great brand extension for restaurant chains and chefs looking to extend market reach. And restaurant chains continue to capitalize on…

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Using customer feedback to give location-specific, actionable insight

Gleaning location-specific insight from online conversations is the key to driving positive reviews.

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Seattle's Best crowdsources for 'next great coffee drink'

June 20, 2012

Seattle's Best Coffee, part of Starbucks Corporation, is teaming up with celebrity chef Jeff Mauro to launch the Red Cup Showdown – a coast-to-coast search at…

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What Can Fast Casual Restaurants Learn From a Barbershop?

With music becoming an integral part of the brand and the dining experience for many concepts, Floyd’s 99 branding practices are applicable to the foodservice…

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Barberitos contest nets 187-pound weight loss

June 19, 2012

Barberitos launched its 2012 Healthy Campaign in January to promote weight loss and wellness. The campaign kicked off with an alternative healthy menu and a…

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Localgiftcard.com to connect small businesses, consumers nationwide

June 19, 2012

A new website called LocalGiftCards.com will enable customers to support small businesses when purchasing gift cards.

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Tom & Eddie's marks 1-year anniversary

June 12, 2012

Tom & Eddie's is celebrating one year since its Deerfield, Ill., restaurant first opened on June 15, 2011.

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Restaurants using iPad kiosks for customer loyalty

June 11, 2012

Tablets are replacing traditional restaurant loyalty cards in a new partnership between FavoriteEats and MokiMobility, a cloud-based mobile device management…

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Stacked celebrates first anniversary with iPad giveaway

June 7, 2012

Southern California-based Stacked:Food Well Built is marking its one-year anniversary with a celebration called "Random STACKS of Kindness."

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Commentary: Does your brand image match its experience?

It is imperative that marketing and operations work hand in hand to produce a strong brand.

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The Melt adds breakfast

June 4, 2012

Grilled cheese concept The Melt is now serving breakfast at its three San Francisco locations, starting at 7 a.m. The menu includes the Egg-In-A-Hole Melt…

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