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Fast Casual Nation

How Penn Station is winning over Gen Z without discounting

Penn Station President Lance Vaught and Curion's Thomas Gilbert join Fast Casual Nation to break down how the 40-year-old sandwich brand is winning over Gen Z customers and employees through local authenticity, digital training, AI-driven personalization and a rejection of old-school discount marketing.

September 11, 2026

Penn Station President Lance Vaught and Curion Insight's Thomas Gilbert join Fast Casual Nation to break down how the 40-year-old sandwich brand is winning over Gen Z customers and employees through local authenticity, digital training, AI-driven personalization and a rejection of old-school discount marketing.

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