Marketing News
How 1 day of free shakes led to a 17% sales bump for Wayback Burgers
September 6, 2017
Giving away shakes on the first day of summer proved a good investment for Wayback Burgers. The 136-unit burger joint reported a 17.22 percent increase in…
read nowTeriyaki Madness challenge to customers: #Don'tBeAChicken
August 30, 2017
Teriyaki Madness is launching a social media campaign to reward customers who conquer their fears. In celebration of National Chicken Month, the chain's…
read nowBusiness intelligence platform offers restaurants analytics to influence customer behavior in real time
August 23, 2017
Bloom Intelligence offers advanced tracking metrics for the hospitality industry to attract, engage and retain customers through its cloud-based business…
read nowSalata names CMO
August 23, 2017
Salata has named Michelle Bythewood as its chief marketing officer. The 27-year veteran of restaurant marketing will lead brand management and strategy…
read nowReport: Despite food-safety issues, Chipotle maintains strong emotional bond with customers
August 17, 2017
Despite Chipotle's numerous food-safety issues, the chain has managed to keep a strong emotional bond with its customers, according to MBLM, a Brand Intimacy…
read nowZaxby's rolling out fan engagement initiatives
August 16, 2017
Hoping to interact with fans during memorable moments in their lives, Zaxby's is launching fan-first initiatives for the remainder of the year. From five…
read nowWingstop debuts SMS text ordering platform
August 8, 2017
Wingstop fans can now place orders via SMS text, according to a press release.
read nowDickey's debuts $99 tailgate food pack
August 7, 2017
Dickey's Barbecue Pit is now offering a Tailgate Party Pack to kick off tailgate party season, according to a press release.
read nowCaptain D's debuts new meal deal promoted by D-Gulls
August 7, 2017
Captain D's is launching a series of commercials featuring the D-Gulls, Dave & Desmond, according to a press release.
read nowProject Juice to open Berkeley unit
August 7, 2017
Project Juice announced the grand opening of its location in Berkeley on Aug. 12, according to a press release. One hundred percent of the proceeds from the…
read nowCoreLife Eatery hires on franchise development senior VP
August 7, 2017
CoreLife Eatery has tapped Steven Corp as senior VP of franchise development, according to a press release.
read nowPork & Mindy's debuts menu items, restaurant design
August 3, 2017
Pork & Mindy's was developed by Food Network Star and Executive Chef Jeff Mauro and recently launched a Chicago location, as well as a kid's menu…
read nowfresh&co farm effort benefits customers, NY culinary school
August 2, 2017
New York-based fresh&co bought a 35-acre farm, renamed it fresh&co farms, and is growing a variety of produce, poultry and pork for its NYC locations…
read nowNando's to open 12th Chicago location
August 2, 2017
South African-Portuguese concept Nando's PERi-PERi will open its flagship Chicago location on Sept. 4, marking the 12 Nando's unit in the area, according to a…
read nowGarbanzo to open location on GMU campus
August 1, 2017
Garbanzo Mediterranean Fresh will open a location in George Mason University's Johnson Center Food Court this September, according to a press release.
read nowFranchising spurs Bubbakoo's Burritos record growth
July 31, 2017
Bubbakoo's Burritos credits aggressive franchising, which led to six new locations, in making 2017 its best year to date seven months in, according to a press…
read nowJuice It Up announces Houston area growth
July 31, 2017
Juice It Up aims to expand its influence in the Houston area via several franchise deals and is planning to open eight to 10 units under development in the…
read nowNando's integrates with Paytronix Rewards platform
July 31, 2017
Nando's PERi-PERi locations in the U.K. and Ireland have integrated the brand's gift card and loyalty program accounts with the Paytronix platform, according…
read nowDickey's Barbecue Pit puts smoked sausage on Kroger's shelves
July 25, 2017
Dickey's Barbecue Pit's smoked sausage is now available at select Houston-area Krogers as part of the continued partnership between the concept and the grocery…
read nowFirehouse Subs beats the heat with H20 for Heroes fundraiser
July 24, 2017
Firehouse Subs will host its sixth annual H20 for Heroes fundraiser on August 5. The event was first created by Phoenix-area franchisees Jerry and Windy…
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