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Marketing News

Government shutdown inspires freebies at Firezna Pizza

January 22, 2018

In an effort to support all the people who aren't getting paid while the government is shut down, the Washington D.C.--area Firenza Pizza locations are giving…

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Halal Guys gives customers 5 LTOs in 10 weeks

January 12, 2018

The Halal Guys is getting the new year going with five LTOs, each a new concoction that will be available for two weeks at locations nationally, a news release…

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Chicken Salad Chick does 10 giveaways on 10th anniversary

January 12, 2018

Chicken Salad Chick is 10 years in the fast casual game this month and is celebrating with an amped-up annual Guest Appreciation Day, a news release said. 

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Small Iowa town begs for HuHot

January 12, 2018

Years ago HuHot Mongolian Grills put a location suggestion link on its website which produced about one request per day.

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Naf Naf launching Naf Perks App

January 9, 2018

Naf Naf is bringing the flavors of the Middle East to guests everywhere on Jan 17 with the launch of its mobile app and rewards program — Naf Perks. To…

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Your Pie makes a 'date' with sweet and salty

January 4, 2018

Your Pie is putting the sweet and salty flavors of dates and bacon front and center. A news release said that now through the end of February, diners may order…

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Pie Five launches cauliflower crust LTO

January 3, 2018

Cauliflower is certainly having its moment and Pie Five is seizing that moment with a new cauliflower crust available until Feb. 11, a news release said. 

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Jimboy's Tacos' New Year's LTO takes new approach to fitness resolutions

January 3, 2018

Jimboy's Tacos is giving that growing anti-New Year's resolution crowd a way to tell friends they're hitting the "gym" without lifting much more than a taco…

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Buffalo Wild Wings upgrades online experience

November 15, 2017

Buffalo Wild Wings has unveiled a website that makes it easier for wing-lovers to see, find and order their favorite Buffalo Wild Wings menu items, according…

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Study: 'It's time to develop marketing strategies to hook Gen Z'

November 3, 2017

To reach today's student generation, referred to as Gen Z, foodservice providers need a marketing strategy tailored to that audience. 

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Smashburger hoping to drive holiday sales with 'Smash Pass'

October 31, 2017

Smashburger is trying a little something different this holiday season, giving fans the chance to purchase a Holiday Smash Pass for $54. The pass, available…

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Buffalo Wild Wings snipes partnership with Call of Duty

October 24, 2017

Buffalo Wild Wings has partnered with video game publisher Activision to promote the launch of its game Call of Duty WWII on Nov 3. From Oct. 24 to Nov. 30…

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Former Tender Greens, Taco Bell VP fills CMO role at Blaze

September 29, 2017

Blaze Fast-Fire'd Pizza has hired a former Taco Bell and Tender Greens exec as its CMO. Shivram Vaideeswaran will be responsible for defining the brand voice…

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Whataburger launches unique Snapchat charity-focused contest

September 12, 2017

Whataburger fans can hit Snapchat for a chance to win 1,000 Taquitos, $1,000 for the charity of their choice as well the opportunity to "take over" the brand's…

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Schlotzsky's marks 6-year anniversary of supporting Type 1 diabetes research

September 12, 2017

Schlotzsky's is nearing its $1 million donation mark for juvenile diabetes research and now plans to run a "Give $1, Get $1" promotion to push things over the…

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Newk's to raise $100K toward diagnosis, treatment of ovarian cancer

September 8, 2017

Newk's Eatery is calling on partners and patrons across its 115 restaurants to "Join the Fight" against ovarian cancer. September is Ovarian Cancer Awareness…

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How 1 day of free shakes led to a 17% sales bump for Wayback Burgers

September 6, 2017

Giving away shakes on the first day of summer proved a good investment for Wayback Burgers. The 136-unit burger joint reported a 17.22 percent increase in…

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Teriyaki Madness challenge to customers: #Don'tBeAChicken

August 30, 2017

Teriyaki Madness is launching a social media campaign to reward customers who conquer their fears. In celebration of National Chicken Month, the chain's…

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Business intelligence platform offers restaurants analytics to influence customer behavior in real time

August 23, 2017

Bloom Intelligence offers advanced tracking metrics for the hospitality industry to attract, engage and retain customers through its cloud-based business…

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Salata names CMO

August 23, 2017

Salata has named Michelle Bythewood as its chief marketing officer. The 27-year veteran of restaurant marketing will lead brand management and strategy…

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