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Online / Mobile / Social Features

Starbucks may have got more than most from its LivingSocial partnership

by Cherryh Cansler — Publisher, FastCasual.com

The coffee giant reportedly paid nothing but brand equity to the No. 2 daily deal site

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Not tracking social media ROI is your fault

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If you're looking to place blame for why you can't measure social media ROI in your company, grab a mirror.

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Commentary: 5 ways to deal with negative online reviews

Negative online reviews don't have to kill a restaurant's reputation.

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How to fight for more social media resources in your company

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Paradox: In an age of technology advances being gobbled like Pez, marketing and customer service are somehow getting more labor-intensive, not less.

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Social media success is about the wizard, not the wand

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Why aren't businesses doing more with location-based services like Foursquare? The problem lies with the wizard, not the wand.

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The social technology behind empowering your fans

Loyalty and reward software platforms offer varying functionality.

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Sneak peek at Klout shows transparency

Klout is about to become less of a mystery to everyone. Or at least, how the service determines your influence will. A new release of the influence measurement…

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11 shocking new social media statistics in America

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Recent findings from social media behavioral researchers show some shocking changes in how Americans use and consume social media.

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Restaurant chains get into the Olympic spirit

by Alicia Kelso — Editor, QSRWeb.com

Brands using Facebook to offer promotions, engage fans.

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Will Instagram become a more effective marketing tool than Facebook?

by Alicia Kelso — Editor, QSRWeb.com

How major chains are using the photo-sharing site to engage with loyal customers.

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Using customer feedback to give location-specific, actionable insight

Gleaning location-specific insight from online conversations is the key to driving positive reviews.

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Mobile: What your customers are using

by Alicia Kelso — Editor, QSRWeb.com

Panel discusses trends in the table and delivery service spaces as they apply to restaurant strategies.

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NRA Show 2012: A display of industry growth

by Alicia Kelso — Editor, QSRWeb.com

Social media, mobile and point-of-sale trends have evolved.

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Use online guest feedback to motivate, engage employees

Use guest feedback to build a distinctive customer experience that will drive retention, loyalty and sustainable business performance.

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Caribou Coffee uses social media to spearhead evolution

by Valerie Killifer — senior editor, NetWorld Alliance

Caribou Coffee underwent a brand relaunch in late 2009 and is using social media to ensure its evolution continues down the right path.

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The difference between social marketing and social operational insights

Operators can extract both marketing and operational insights from online feedback, but first they must understand the differences between the two.

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PeopleMatter launches real-time scheduling tool

by Valerie Killifer — senior editor, NetWorld Alliance

New SCHEDULE module latest launch in PeopleMatter's Software-as-a-Service platform.

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Commentary: Pinterest offers restaurants another way to communicate with customers

Editor's note: This post was originally published on SmartBlog on Restaurants. For more foodservice news, sign up for Restaurant SmartBrief.

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Commentary: Five key secrets of social loyalty

For restaurant operators, 2011 was a better year than 2010. But with continuing unemployment in the U.S. and Europe, and slow economic growth forecasts for…

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Restaurant industry's 2012 trends shaped by demographics, nutrition

by Alicia Kelso — Editor, QSRWeb.com

NPD Group's research also expects retail competition to increase and commodity prices to affect menu offerings.

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