Marketing News
Restaurant category media spend up 5.2 percent in 2013
March 31, 2014
Expenditures for the 10 largest advertising categories grew 1.8 percent in 2013 and reached $88,334.1 million, led by retail. According to a news release from…
read nowJersey Mike's unveils new 'A Sub Above' brand campaign
March 28, 2014
Jersey Mike's Subs is introducing a new branding campaign, called "A Sub Above," in partnership with Wisconsin-based agency Planet Propaganda.
read nowUncle Maddio's offering $5.55 special
March 28, 2014
Fast casual pizza concept Uncle Maddio's Pizza Joint is offering a Maddio Mondays $5.55 pizza deal on any 9-inch pizza with up to three toppings, according to…
read nowPancheros marking anniversary of Bob the Tool with freebies
March 28, 2014
Pancheros Mexican Grill is marking the seventh anniversary of the brand personality "Bob the Tool" on April 1 with lottery-style giveaways nationwide…
read nowPanda Express 'gone fishin'
March 27, 2014
Forget April Fools' Day; Panda Express is instead hosting a nationwide April Fish Day this April 1, with guests receiving a complimentary serving of its newest…
read nowBuffalo's Café hosts March Madness wing promo
March 26, 2014
Buffalo's Café is offering game day deals March 27 and 28, to celebrate March Madness.
read nowPanera Bread outlines digital initiatives during Investor Day
March 26, 2014
Panera Bread Co. shared some initiatives to help the brand compete in a digital and omnichannel marketplace during its Investor Day Wednesday in Charlotte, N.C.
read nowStarbucks recognized for loyalty marketing program
March 26, 2014
Starbucks was one of four companies awarded with the new bimonthly COLLOQUY Recognizes award. Tesco, Bloomgindale's and MoPals also were recognized.
read nowDickey's Barbecue adds seven units in a week
March 25, 2014
Dickey's Barbecue has added seven new locations in areas across the country this week.
read nowTogo's promotes marketing executive
March 25, 2014
Togo's Eateries Inc. announced it has promoted Eric Coolbaugh to director of regional marketing. In his new role, he will lead all aspects of the regional…
read nowThat's Biz adds mobile coupon redemption for restaurants
March 25, 2014
That's Biz has created a system that allows restaurants to redeem coupons emailed to customers without the need for additional hardware or software.
read nowGrammy-award winning DJ promos new tea from Coffee Bean & Tea Leaf
March 25, 2014
Following the launch of The Coffee Bean & Tea Leaf's new springtime beverage, the Tea Granita, the brand has added a contest and meet-and-greet grand prize…
read nowCalifornia Tortilla introduces Flamin' Gator BBQ Burrito
March 25, 2014
California Tortilla is rolling out a Flamin' Gator BBQ Burrito for a limited time only.
read nowPeet's Coffee partners with Pandora to create branded radio stations
March 25, 2014
Through its new partnership with Peet's Coffee & Tea, Pandora has created its first nationwide branded radio station in a brick-and-mortar environment.
read nowLiveDeal partners with menu ordering system
March 24, 2014
LiveDeal Inc., a geo-location based mobile marketing platform that enables restaurants to publish real-time offers to nearby consumers, has formed a strategic…
read nowCowboy Chicken debuts Country Peach Tea
March 21, 2014
Cowboy Chicken has introduced the newest member of its "Nearly Famous" tea program. The restaurant's program, which includes seasonal options like Southern…
read nowRed Mango Cafe and Juice Bar opening in Illinois
March 20, 2014
Lifelong Oak Park, Ill., resident Jim Taglia and his wife, Anneke, will open one of the first restaurant prototypes for a Red Mango Café and Juice Bar…
read nowRestaurant brands plan promotions for Whole Grain Sampling Day
March 19, 2014
Whole Grain Sampling Day is April 2, and restaurants, retailers, food manufacturers and more are hosting promotions and low-cost or no cost items for the…
read nowCapriotti's celebrating anniversary
March 18, 2014
Capriotti's Sandwich Shop is giving a special offer to sandwich lovers to celebrate the anniversary of franchisee KCI Investments' first Capriotti's store…
read nowCalifornia Tortilla hosts chips and queso giveaway
March 17, 2014
California Tortilla is offering customers free chips and queso all day to celebrate St. Patrick's Day.
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