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Marketing News

Buffalo Wild Wings promotes craft beer offerings through May

May 14, 2014

Buffalo Wild Wings and the Brewers Association are celebrating American Craft Beer Week through May 18. In addition, the chain’s Beer of the Month program will…

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boloco names new marketing manager

May 14, 2014

boloco has named Alexandra Dunk as its new marketing manager. Dunk’s responsibilities will include executing boloco’s day-to-day marketing and social media…

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Majority of franchisees now believe social media effectiveness outweighs traditional ads

May 14, 2014

Franchise restaurant operators consider social media reviews and search engine rankings more important than traditional advertising and promotions and more…

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Buffalo Wild Wings donates $370K to Boys & Girls Clubs

May 13, 2014

Buffalo Wild Wings restaurants across the country raised nearly $370,000 on Community Day to support local Boys & Girls Clubs as part of the Team Up for…

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La Madeleine extending partnership with Children’s Hunger Fund

May 13, 2014

La Madeleine announced that it is extending its partnership with the Children’s Hunger Fund and offering financial support with a goal of providing 1 million…

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Salads highlight Newk’s summer menu

May 13, 2014

Newk’s Eatery’s summer menu will feature a trio of salads available for a limited time. According to a news release, the brand will reintroduce last summer’s…

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San Francisco Soup Company implements Punchh’s mobile CRM platform

May 13, 2014

The San Francisco Soup Company has selected Punchh to create a customized mobile-based guest rewards program.

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Restaurant industry’s No Kid Hungry campaign returns in September

May 13, 2014

September marks the return of Share Our Strength’s Dine Out For No Kid Hungry campaign, a restaurant-based cause-marketing program that raises money to fight…

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McAlister's turns to social media channels for Sweet Tea promo

May 7, 2014

McAlister's Deli has kicked off its #ShowUsYourSip contest in which one fan will win free McAlister's Famous Sweet Tea for 25 years.

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Restaurant concepts roll out the red carpet for Mom

May 7, 2014

With Mother's Day around the corner — May 11 for those who still need to come up with a gift idea — restaurant concepts are bracing for a busy day. Last year…

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Marriott exec to share insights on hotel chain's fast casual concept

May 6, 2014

Lon Southerland, senior director, global food and beverage for Marriott International, will keynote the ninth annual Fast Casual Executive Summit, Oct. 12-1…

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Jimmy John's CEO has no plans for a rewards program

May 6, 2014

Jimmy John Liautaud, CEO and founder of Jimmy John's, jumped on Twitter Monday night to engage his brand's fans who were able to ask questions during a live…

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Boston Market marks Mother's Day with BOGO deal

May 6, 2014

Boston Market will celebrate Mother's Day, May 11, with a BOGO deal. Guests who buy one individual meal will receive a second individual meal for mom free of…

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Panda Express embraces kale trend

May 6, 2014

Panda Express has introduced two new dishes featuring on-trend ingredients — the Orange Chicken with Bacon and Shiitake Kale Chicken Breast. The new entrées…

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boloco transitions to mobile loyalty program

May 6, 2014

Boston-based boloco has officially rolled out its new loyalty program, called "the boloco passport."

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McAlister's expands Big Bold Sandwiches line

May 5, 2014

McAlister's Deli has expanded its line of Big Bold Sandwiches with the addition of the Big Bold Cheesesteak, available for a limited time through July 1.

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BurgerFi seeks best 'bestie photos' for giveaway

May 2, 2014

BurgerFi International is celebrating National Burger Month throughout May with a "Bestie Photo Contest." To participate, fans are asked to snap a creative…

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Capriotti's launches summer charity drive

May 2, 2014

Capriotti's Sandwich Shop is partnering with The Las Vegas Rescue Mission to collect canned items for the Hunger Doesn't Take A Summer Vacation Food Drive…

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Au Bon Pain debuting late spring menu

May 2, 2014

Au Bon Pain is introducing seasonal items that will be available at its U.S. cafés from May 5 to June 29.

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Pollo Tropical announces Mother's Day promo

May 2, 2014

For Mother's Day, Pollo Tropical is offering its Two Can Dine for $9.99 Mom and Me promotion.

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