Marketing News
Starbucks tops social media paid advertising
November 19, 2021
Starbucks' paid ad campaigns are the top paid share-of-voice, defined by the percentage of sponsored impressions on social media, according to a study by…
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Smoothie King launching line of merch
November 17, 2021
Smoothie King has launched its first line of brand merchandise at gear.smoothieking.com, according to a company press release.
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Garden Catering giving away 'a ton' of nuggets
November 12, 2021
Nov. 13 is National Chicken Nugget Day, and Garden Catering is celebrating by giving away a ton of nuggets — literally. Each customer, who orders that day on…
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CORE's Serving Up Hope to raise funds for restaurant workers in need
November 11, 2021
CORE — Children of Restaurant Employees — a national non-profit organization that provides financial help to food and beverage employees with children, has…
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NBA star collaborating with Shake Shack for LTO
November 10, 2021
NBA All-Star and Golden State Warrior Klay Thompson is teaming up with Uber Eats and Shake Shack to give eaters a taste of his three favorite things: burgers…
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Chipotle teams up with NHL
November 5, 2021
Chipotle Mexican Grill has signed a multiyear North American partnership to become the official Mexican-themed quick service fast casual restaurant of the…
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Jersey Mike's secures naming rights to Rutgers Athletics
November 3, 2021
Jersey Mike's Subs has secured the official naming rights to Rutgers Athletics in New Jersey. Home men's and women's basketball, wrestling, gymnastics and…
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Sweetfin partners with YouTube star
October 15, 2021
In celebration of the third and final season of her YouTube Originals' comedy series "Liza on Demand," actor and producer Liza Koshy has partnered with…
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How to fix restaurant marketing post pandemic
October 12, 2021
Driving incremental revenue has become harder than ever for restaurant brands. Traditional mass marketing techniques are missing a lot of customers, and for…
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Qdoba launches national flavor contest
October 8, 2021
As part of its commitment to make the world a more flavorful place, Qdoba has launched the Flavor Your Future contest, which asks fans to share their passion…
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Loyalty programs boosting visits, customer spend
October 5, 2021
Loyalty programs can consistently boost site visits and spend by 18% to 30% per member, according to the Paytronix Loyalty Report released from Paytronix…
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Viva Chicken rebrands with revamped logo
October 4, 2021
Viva Chicken, a fast-casual Peruvian rotisserie restaurant, is refreshing its brand identity with a new logo and packaging, according to a company press…
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TikToker influence growing in restaurant industry
October 1, 2021
TikTok'ers like restaurants and will patronize ones they see on videos.
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Consumers still hungry for deals, coupons
October 1, 2021
More than half, 60%, of shoppers are looking for more coupons, discounts and deals to offset higher prices across shopping categories such as apparel…
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Torchy's offering Black Pumas Taco at Austin City Limits Music Festival
September 30, 2021
Torchy's Tacos, the Austin-based taco brand offering its Damn Good Tacos and Green Chile Queso, is teaming up with the four-time Grammy-nominated Black Pumas…
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Caribou launches subscription coffee plan
September 29, 2021
Caribou Coffee couldn't let Panera Bread keep all the hype surrounding subscription coffee programs. The Minnesota-based chain has officially launched its…
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Coffee deals abound on National Coffee Day
September 29, 2021
Consumers nationwide can get free coffee today, National Coffee Day, as coffee brands, coffee shops, convenience stores and restaurants are offering coffee…
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Sweetgreen, YouTube star Valkyrae inspiring healthy eaters
September 23, 2021
Sweetgreen, a seasonal restaurant concept, and YouTube star Valkyrae are teaming up again with a plan to inspire healthy eaters, according to a company press…
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Can restaurant marketing be fixed?
September 23, 2021
Traditional marketing doesn't work like it used to.
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California Tortilla launches partnership with CORE
September 22, 2021
California Tortilla, a fast casual Mexican chain known to fans as CalTort, has launched a fundraising initiative in support of Children of Restaurant…
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