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Marketing News

How to fix restaurant marketing post pandemic

October 12, 2021

Driving incremental revenue has become harder than ever for restaurant brands. Traditional mass marketing techniques are missing a lot of customers, and for…

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Qdoba launches national flavor contest

October 8, 2021

As part of its commitment to make the world a more flavorful place, Qdoba has launched the Flavor Your Future contest, which asks fans to share their passion…

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Loyalty programs boosting visits, customer spend

October 5, 2021

Loyalty programs can consistently boost site visits and spend by 18% to 30% per member, according to the Paytronix Loyalty Report released from Paytronix…

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Viva Chicken rebrands with revamped logo

October 4, 2021

Viva Chicken, a fast-casual Peruvian rotisserie restaurant, is refreshing its brand identity with a new logo and packaging, according to a company press…

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TikToker influence growing in restaurant industry

October 1, 2021

TikTok'ers like restaurants and will patronize ones they see on videos.

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Consumers still hungry for deals, coupons

October 1, 2021

More than half, 60%, of shoppers are looking for more coupons, discounts and deals to offset higher prices across shopping categories such as apparel…

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Torchy's offering Black Pumas Taco at Austin City Limits Music Festival

September 30, 2021

Torchy's Tacos, the Austin-based taco brand offering its Damn Good Tacos and Green Chile Queso, is teaming up with the four-time Grammy-nominated Black Pumas…

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Caribou launches subscription coffee plan

September 29, 2021

Caribou Coffee couldn't let Panera Bread keep all the hype surrounding subscription coffee programs. The Minnesota-based chain has officially launched its…

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Coffee deals abound on National Coffee Day

September 29, 2021

Consumers nationwide can get free coffee today, National Coffee Day, as coffee brands, coffee shops, convenience stores and restaurants are offering coffee…

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Sweetgreen, YouTube star Valkyrae inspiring healthy eaters

September 23, 2021

Sweetgreen, a seasonal restaurant concept, and YouTube star Valkyrae are teaming up again with a plan to inspire healthy eaters, according to a company press…

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Can restaurant marketing be fixed?

September 23, 2021

Traditional marketing doesn't work like it used to.

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California Tortilla launches partnership with CORE

September 22, 2021

California Tortilla, a fast casual Mexican chain known to fans as CalTort, has launched a fundraising initiative in support of Children of Restaurant…

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Wayback Burgers launches Cheeseburger Hall of Fame

September 16, 2021

Wayback Burgers has created a Cheeseburger Hall of Fame and is offering a buy one, get one free classic burger promotion in honor of National Cheeseburger Day…

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How Teriyaki Madness, Piada marketing execs leverage tech to increase sales

September 16, 2021

The restaurant industry has been thrust into an omnichannel reality that's upended not only the dining experience, but also the tactics marketers use to drive…

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Can 'Chipotle Creator Class' redefine the creator economy?

September 9, 2021

Chipotle Mexican Grill has launched its Creator Class, a program that taps some of its most influential fans to take a creator-first approach to promoting…

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Captain D's opening 3rd Mississippi unit

September 3, 2021

Captain D's is opening its third Mississippi store Tuesday in Starkville at 812 Highway 12 West.

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BWW kicking off football-themed marketing campaign

August 30, 2021

To kick off college football season, Buffalo Wild Wings is debuting a marketing campaign — "Greatest of All Times" — and hosting a head-to-head competition…

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NASCAR's delivery-only restaurant revving up

August 30, 2021

Lunchbox, an online ordering company for restaurants, and Virtual Dining Concepts, a collection of delivery-only restaurant concepts, is revving up the engines…

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Teriyaki Madness exec dropping marketing hints

August 27, 2021

The restaurant industry has been thrust into a new omnichannel reality that's upended not only the dining experience, but the tactics marketers use to drive…

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The Halal Guys drops line of streetwear

August 23, 2021

The Halal Guys has created a streetwear capsule collection featuring outerwear, tees and accessories.

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