Wing Zone joins the Chicken Sandwich Wars

April 28, 2021

A new contender just joined the so-called Chicken Sandwich Wars: Wing Zone's Colossal Chicken Sandwich is entering the fray and doesn't care if it ruffles a…

Sajj Mediterranean teams with Local Kitchens to grow customer base

April 21, 2021

Sajj Mediterranean is partnering with Local Kitchens, a digital food hall, to launch a "Sajj Kitchen" concept in Cupertino, California.

Bonchon supporting 'Stop Asian Violence' campaign with T-shirts

April 16, 2021

South Korea-based Bonchon has created a "Stop Asian Violence" fundraising campaign in response to the increasing number of attacks against the Asian-American…

Smoothie Factory Juice Bar debuting drive-thru

April 15, 2021

The Smoothie Factory Juice Bar, which features all-natural, ice-filtered and pressed fresh whole fruit and vegetable smoothies, is expanding its footprint in…

Dwayne ‘The Rock’ Johnson’s “Guac on the Rock” supporting local restaurants

April 9, 2021

Dwayne 'The Rock' Johnson is launching a "Guac on the Rock" promotion that will reimburse restaurant customers up to $1,000,000 when they purchase guacamole…

Muscle Maker advances private placement strategy

April 7, 2021

Muscle Maker Inc. has made a deal for a private placement with a single investor to buy up to 1.25 million shares of stock and approximately 2.87 million…

DoorDash, Mastercard team up on expanded cardholder benefits

April 2, 2021

Delivery service, DoorDash is partnering with Mastercard to offer World and World Elite Mastercard cardholders complimentary DashPass benefits, according to a…

Chipotle asks: Burritos or bitcoin?

March 30, 2021

Chipotle Mexican Grill is giving $100,000 in free burritos and $100,000 in bitcoin to celebrate National Burrito Day on April 1. This occasion makes Chipotle…

Smashburger reveals new logo

by Cherryh Cansler — Editor, FastCasual.com

March 29, 2021

Denver-based Smashburger has debuted a new logo to emphasize its vision of being "the best burger brand," President Carl Bachmann told FastCasual.

CORE urging customers to eat out to raise money for restaurant employees

March 23, 2021

Children of Restaurant Employees, a national non-profit organization offering financial help to industry employees with children, is urging customers to order…

Smokey Bones, virtual brands name marketing lead

March 18, 2021

Smokey Bones — which operates the casual dining restaurant of the same name as well as two virtual kitchen brands — The Wing Experience and The Burger…

Pizza operators making Pi Day a numbers game

March 12, 2021

That annual celebration of the circle — or at least the ratio of a circle's circumference to its diameter (3.14) — is about to happen Sunday, March 14. The…

DoorDash, Chiney Ogwumike celebrate women-owned restaurants

March 8, 2021

DoorDash is partnering with Chiney Ogwumike, a WNBA all-star and television personality, to promote Made by Women, a digital in-app platform that champions…

Chipotle, E.l.f. Cosmetics launch makeup collection

March 4, 2021

Thanks to a partnership between E.l.f. Cosmetics and Chipotle, burrito fans can get their hands on Chipotle-inspired makeup palettes, which include eye shadow…

ParTech adds Lunchbox to POS ecosystem

February 26, 2021

ParTech Inc., a provider of POS software for the restaurant and retail industries, is weaving Lunchbox, a suite of online ordering tools, to its expanding…

I Heart Mac & Cheese revs up marketing efforts with NASCAR deal

February 19, 2021

Florida-based I Heart Mac & Cheese and More is making its racing debut Friday at the NASCAR Camping World Truck Series Race at the Daytona International…

Webinar explores how to use text message marketing

February 18, 2021

Text messaging is one of the hottest ways to market a foodservice brand, which explains why a recent webinar hosted by VIPinsiders and RepeatMD drew a record…

Chipotle debuts 'OMG, Chipotle is my life' T-shirt, bowl

February 18, 2021

Chipotle Mexican Grill is teaming up with 12-year-old Roy Murray, also known as the "Chipotle Is My Life" kid, for a limited-edition apparel drop, including…

El Pollo Loco commissions mural celebrating Black History Month

February 18, 2021

El Pollo Loco Inc. has commissioned a mural to celebrate Black History Month on the wall of its Vernon Avenue restaurant in South Los Angeles. The restaurant…

Sweetgreen creating in-house agency

February 12, 2021

Sweetgreen has tapped Thomas Wilder, a former partner and creative director of Collins, a communications and design firm in New York City, as its first…