DoorDash, Mastercard team up on expanded cardholder benefits

April 2, 2021

Delivery service, DoorDash is partnering with Mastercard to offer World and World Elite Mastercard cardholders complimentary DashPass benefits, according to a…

Chipotle asks: Burritos or bitcoin?

March 30, 2021

Chipotle Mexican Grill is giving $100,000 in free burritos and $100,000 in bitcoin to celebrate National Burrito Day on April 1. This occasion makes Chipotle…

Smashburger reveals new logo

by Cherryh Cansler — Editor, FastCasual.com

March 29, 2021

Denver-based Smashburger has debuted a new logo to emphasize its vision of being "the best burger brand," President Carl Bachmann told FastCasual.

CORE urging customers to eat out to raise money for restaurant employees

March 23, 2021

Children of Restaurant Employees, a national non-profit organization offering financial help to industry employees with children, is urging customers to order…

Smokey Bones, virtual brands name marketing lead

March 18, 2021

Smokey Bones — which operates the casual dining restaurant of the same name as well as two virtual kitchen brands — The Wing Experience and The Burger…

Pizza operators making Pi Day a numbers game

March 12, 2021

That annual celebration of the circle — or at least the ratio of a circle's circumference to its diameter (3.14) — is about to happen Sunday, March 14. The…

DoorDash, Chiney Ogwumike celebrate women-owned restaurants

March 8, 2021

DoorDash is partnering with Chiney Ogwumike, a WNBA all-star and television personality, to promote Made by Women, a digital in-app platform that champions…

Chipotle, E.l.f. Cosmetics launch makeup collection

March 4, 2021

Thanks to a partnership between E.l.f. Cosmetics and Chipotle, burrito fans can get their hands on Chipotle-inspired makeup palettes, which include eye shadow…

ParTech adds Lunchbox to POS ecosystem

February 26, 2021

ParTech Inc., a provider of POS software for the restaurant and retail industries, is weaving Lunchbox, a suite of online ordering tools, to its expanding…

I Heart Mac & Cheese revs up marketing efforts with NASCAR deal

February 19, 2021

Florida-based I Heart Mac & Cheese and More is making its racing debut Friday at the NASCAR Camping World Truck Series Race at the Daytona International…

Webinar explores how to use text message marketing

February 18, 2021

Text messaging is one of the hottest ways to market a foodservice brand, which explains why a recent webinar hosted by VIPinsiders and RepeatMD drew a record…

Chipotle debuts 'OMG, Chipotle is my life' T-shirt, bowl

February 18, 2021

Chipotle Mexican Grill is teaming up with 12-year-old Roy Murray, also known as the "Chipotle Is My Life" kid, for a limited-edition apparel drop, including…

El Pollo Loco commissions mural celebrating Black History Month

February 18, 2021

El Pollo Loco Inc. has commissioned a mural to celebrate Black History Month on the wall of its Vernon Avenue restaurant in South Los Angeles. The restaurant…

Sweetgreen creating in-house agency

February 12, 2021

Sweetgreen has tapped Thomas Wilder, a former partner and creative director of Collins, a communications and design firm in New York City, as its first…

'Boy Meets World' stars reunite for Panera commercial

February 9, 2021

Nearly 70% of Americans would be happy to receive comfort food instead of flowers for Valentine's Day this year and nearly 60% said they'd preferred it over a…

I Heart Mac & Cheese launches ad campaign

January 29, 2021

I Heart Mac & Cheese has launched its "Build Your Happy" ad campaign, in conjunction with Boca Raton, Florida-based Greau Creative. The national promotion…

SOCi intros listening tool for online conversations

January 28, 2021

SOCi Inc., a marketing platform provider, has introduced its Listening solution. With this tool, end users with multi-location businesses can discover user…

Chipotle testing carside pickup in California

January 28, 2021

Chipotle fans in California are the test bed for a carside pickup pilot test happening at 29 restaurants.

Webinar to explore why brands needs text message marketing in 2021

January 25, 2021

If you ask marketing experts to name one of the best marketing tool for fast casual restaurants today, text messaging is most likely at the top of the list.

Goodcents franchiees welcoming meatier sandwiches

January 25, 2021

Goodcents franchisees are excited about a menu change launching Monday that will add 30% more meat to its popular sub sandwiches and potentially draw new…