ShopAdvisor’s Mobile Marketing Solution Draws Diners to Regrub’s Smashburger Franchises

One Smashburger franchise owner, Regrub, Inc., has turned to ShopAdvisor to drive more brand awareness, customer engagement and sales with four restaurant…

Designing marketing campaigns to promote growth, sustainability

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Marketing leaders from F&Co., Taziki's Mediterranean Cafe and Cici's Pizza shared insight on winning marketing campaign strategy during the recent Fast Casual…

Back to School: Retail, Restaurants, and More

Let’s take a look at how retailers and restaurants can maximize their marketing efforts in order to capitalize on all of the customers out and about looking to…

Q&A with President of Regrub, and Smashburger Franchisee, Tom Jones

hopAdvisor recently spoke with Founder and President of Regrub, Tom Jones, who is the Smashburger franchise owner working with ShopAdvisor on a new campaign.

Chipotle celebrates Veterans Day with BOGO special

November 5, 2018

Chipotle Mexican Grill will offer a special buy-one, get-one deal in honor of veterans on Nov. 11.

7 social media platforms you must master to increase traffic

by Richard Traylor — Writer, WebstaurantStore

An SEO content specialist for the foodservice industry offers a primer on using social media, a must-have in today's foodservice business.

A Simple Сhecklist for a Successful Digital Signage Network

by Egor Belenkov — CEO, Kitcast

Building an effective digital signage network is about more than connecting your screens to a device and playing your ad 24/7. If you don’t articulate your…

Survey finds customers expect review responses 'all the time'

October 26, 2018

It's a question on all restaurateurs' minds: Should your brand respond to customer reviews? According to the latest survey of 1,000 U.S. consumers this…

Swig n’ Sweets embarks on big rebranding effort

October 25, 2018

Soda and snack bar chain Swig n' Sweets is rebranding across its 17 locations in Utah and Arizona, with its Lehi location the first to debut its new look.

Cowboy Chicken, Modern Market and the omnichannel digital experience

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Sean Kennedy, president of Cowboy Chicken, and Modern Market Technology Director Brian Anderson shared insight and tips on crafting a digital experience…

Toast adds analytics, mobile pay, loyalty integrations

October 16, 2018

Restaurant management platform, Toast, has added Avero, GoParrot, and Rooam as key integrations in the Toast Partner Ecosystem, which the company said in a…

3 easy ways to improve fast casual marketing campaigns

Hassy Braggs, marketing director of Your Pie, shares three guidelines that he uses as the driving force across any campaign.

Wahoo's Fish Tacos making James Beard House debut

October 3, 2018

It's not common for a fast casual brand to host dinner at the James Beard House in New York, but California's Wahoo's Fish Tacos has earned a seat at the table…

Thanx launches marketing platform to monitor all communication channels

October 2, 2018

Thanx, a provider of customer engagement and retention tools for restaurants and retailers, has launched Thanx Campaigns, a platform that enables segmented…

Chipotle piloting customer loyalty program

October 2, 2018

Hoping to drive traffic, Chipotle is getting in on the loyalty action, piloting Chipotle Rewards. The points-based loyalty system is now live in three test…

Smash Pass back at Smashburger

September 28, 2018

Smashburger is again offering its Smash Pass this holiday season for $100. Available online only, the pass grants customers a free entree every day from Nov.

CBD oil on the menu at By Chloe

September 28, 2018

New York-based By Chloe is getting in on the cannabis action through a partnership with Toast Holdings, the parent company of luxury cannabis brand Toast.

Psst: What's the secret code for free tacos?

September 25, 2018

Chronic Tacos, a California-inspired Mexican grill, is celebrating National Taco Day Oct. 4 by giving customers a free taco. The chain will announce the secret…

Chipotle launches 'For Real' campaign to shine light on real ingredients

September 25, 2018

Chipotle Mexican Grill has launched an integrated marketing campaign — For Real — to emphasize its commitment to preparing real food made with real…

Starbucks CEO announces corporate layoffs

September 25, 2018

Starbucks CEO told employees via memo last week that corporate layoffs and a variety of other changes were coming soon in an effort to increase slowing sales…