Firehouse Subs first to roll out upgraded Coca-Cola Freestyle machine

April 30, 2019

Firehouse Subs restaurants are rolling out the next generation of the Coca-Cola Freestyle beverage dispensing platform, making it the first national chain to…

3 eating trends elevating spring menus

by Cherryh Cansler — Publisher, FastCasual.com

In-season produce, healthful eating and a case of the munchies are driving the season's menu additions.

Chipotle throws down the esports gauntlet

April 12, 2019

It's "digital" game on at Chipotle now that the chain has hooked up with DreamHack — a gaming and digital lifestyle festival — and ESL, an esports company…

Punchh launches Wi-Fi marketing platform to help brick-and-mortar restaurants reach customers

April 11, 2019

Punchh, a digital marketing solutions company, has launched Punchh WiFi Marketing to help brick-and-mortar retailers identify potential new customers and…

Will 'Game of Thrones' show up on your menu?

by Cherryh Cansler — Publisher, FastCasual.com

Although Shake Shack and Buffalo Wild Wings are gearing up for the return of Game of Thrones with a few Westeros-inspired LTOs, we think a few other brands…

Dickey's Barbecue ramps up rewards in customer loyalty program

April 10, 2019

Dickey's Barbecue Restaurants is doling out more rewards to customers using its app and enrolling in its enhanced loyalty program called Big Yellow Cup Club…

Pancheros Mexican Grill debuts brand campaign focused on menu

April 9, 2019

Fast casual burrito chain Pancheros Mexican Grill is launching a brand campaign focused on its tortillas, burritos and queso menu offerings.

EVOS Launches Campaign to Promote Healthy Eating Culminating in Free Organic Milkshakes for Earth Day Celebration

ShopAdvisor and EVOS Restaurants have announced the launch of a campaign designed to engage consumers in the Tampa/St. Petersburg and Miami areas with special…

Juice It Up launches campaign to help stop hunger in California's Inland Empire

April 5, 2019

Juice it Up is partnering with the hunger-relief organization, Feeding America, in hopes of helping to protect those in the communities it serves from going…

Chipotle offering free delivery for 1-day only

April 4, 2019

Chipotle Mexican Grill is celebrating National Burrito Day today by giving customers free delivery on orders $10 or more. It's also partnering with YouTuber…

Just Salad, S'well team up on sustainability kit

April 3, 2019

Just Salad and S'well, both New York City-based brands, are teaming up to launch a limited-edition sustainability kit.

DoorDash launches immigrant restaurant owner support initiative

March 29, 2019

Delivery platform, DoorDash, has launched an initiative designed to support and promote immigrant and refugee food business owners called Kitchens Without…

True Food Kitchen taps Shannon Keller as 1st CMO

March 19, 2019

Shannon Keller is the first-ever chief marketing officer for True Food Kitchen.

Former Food Network Exec: 'Customers want to know what you stand for'

by Elliot Maras — Editor, Kiosk Marketplace & Vending Times

Susie Fogelson, the former senior vice president of marketing and brand strategy at Food Network and Cooking Channel, has made a career of helping food brands…

B.Good to launch loyalty program with points redeemable for food, charitable donations

March 12, 2019

Farm-to-table fast casual chain B.Good has announced the pending launch of its new loyalty program, B.Good Rewards.

&pizza's 'Hallway Pizza Guy' shows the power of responsive marketing

by S.A. Whitehead — Food Editor, Net World Media Group

Today's pizza marketing environment leaves little time for deliberation and this week, &pizza's quick, creative response to the so-called Hallway Pizza Guy…

Wingstop launches 'Where Flavor Gets Its Wings' campaign, food truck tour

February 22, 2019

Wingstop has launched a platform and creative campaign, "Where Flavor Gets Its Wings," designed to showcase flavor varieties, according to a company press…

Shake Shack names board member, creates leadership roles

February 20, 2019

Shake Shack has filled several executive roles and has tapped a ninth board member.

The power of digital coupons for multi-unit restaurants

Perse Faily, president and CEO at Tillster, explains why restaurants should use digital coupons as they allow brands to capture guest information, build more…

Valentine's Day inspires sweet LTOs

by Cherryh Cansler — Publisher, FastCasual.com

Valentine's Day is a favorite holiday when it comes to launching limited-time menu offers and discounts. Check out how some fast casuals are showing their…