5 Ways to Maximize Your Marketing Spend

Marketing is too important to be an afterthought. The money a brand spends on those efforts should be one of the best investments they make.

Sweetgreen, YouTube star Valkyrae inspiring healthy eaters

September 23, 2021

Sweetgreen, a seasonal restaurant concept, and YouTube star Valkyrae are teaming up again with a plan to inspire healthy eaters, according to a company press…

Can restaurant marketing be fixed?

September 23, 2021

Traditional marketing doesn't work like it used to.

California Tortilla launches partnership with CORE

September 22, 2021

California Tortilla, a fast casual Mexican chain known to fans as CalTort, has launched a fundraising initiative in support of Children of Restaurant…

Wayback Burgers launches Cheeseburger Hall of Fame

September 16, 2021

Wayback Burgers has created a Cheeseburger Hall of Fame and is offering a buy one, get one free classic burger promotion in honor of National Cheeseburger Day…

How Teriyaki Madness, Piada marketing execs leverage tech to increase sales

September 16, 2021

The restaurant industry has been thrust into an omnichannel reality that's upended not only the dining experience, but also the tactics marketers use to drive…

Tying it all together: how restaurant marketing leaders measure and quantify impact in an increasingly omnichannel world

The restaurant industry has been thrust into a new omnichannel reality that’s upended not only the dining experience, but the tactics marketers use to drive…

Presented by FastCasual.com

Can 'Chipotle Creator Class' redefine the creator economy?

September 9, 2021

Chipotle Mexican Grill has launched its Creator Class, a program that taps some of its most influential fans to take a creator-first approach to promoting…

Digital marketing proves key as QSRs 're-get' to know customers

Creative brand marketing, especially digital advertisements, will be among the most important promotional tools QSRs can leverage as consumers return to their…

Captain D's opening 3rd Mississippi unit

September 3, 2021

Captain D's is opening its third Mississippi store Tuesday in Starkville at 812 Highway 12 West.

BWW kicking off football-themed marketing campaign

August 30, 2021

To kick off college football season, Buffalo Wild Wings is debuting a marketing campaign — "Greatest of All Times" — and hosting a head-to-head competition…

NASCAR's delivery-only restaurant revving up

August 30, 2021

Lunchbox, an online ordering company for restaurants, and Virtual Dining Concepts, a collection of delivery-only restaurant concepts, is revving up the engines…

Teriyaki Madness exec dropping marketing hints

August 27, 2021

The restaurant industry has been thrust into a new omnichannel reality that's upended not only the dining experience, but the tactics marketers use to drive…

5 tips for creating a successful National Cheese Pizza Day promotion

by Mandy Wolf Detwiler — Editor, Networld Media Group

National Cheese Pizza Day is September 5. Here are are five tips and insight for developing a promotion that will help pull in the customers, increase sales…

Digital marketing plays big role as QSRs 're-get' customers

Creative brand marketing, especially digital advertisements, will be among the most important promotional tools QSRs can leverage as consumers return to their…

The Halal Guys drops line of streetwear

August 23, 2021

The Halal Guys has created a streetwear capsule collection featuring outerwear, tees and accessories.

How to level up and meet the moment

Bob Vergidis, founder and chief vision officer at pointofsale.cloud discusses how in just one year, the COVID experience has moved the restaurant business 1…

Slutty Vegan stars in Pepsi-created docuseries celebrating Black-owned restaurants

August 18, 2021

Slutty Vegan, an Atlanta-based vegan fast casual founded by Pinky Cole, will appear in a mini-episodic docuseries, "You Have to Taste This," created by Pepsi…

Pyromart intros retailing platform

August 18, 2021

Pyromart, a pyrotechnic pop-up retail platform, has introduced a platform for restaurants and retailers to support seasonal events such as football firework…

Gimbal Lands on the Inc. 5000 For Fifth Year in a Row

LOS ANGELES, August 17, 2021 – Inc. magazine today revealed that Gimbal ranked for the fifth year in a row on its annual Inc. 5000 list, the most prestigious…