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Marketing News & Media

Gaining a 360-Degree View of Your Customers

QSRs have more customer data than ever, but making sense of that data can be a challenge.

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CORE's Serving Up Hope to raise funds for restaurant workers in need

November 11, 2021

CORE — Children of Restaurant Employees — a national non-profit organization that provides financial help to food and beverage employees with children, has…

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NBA star collaborating with Shake Shack for LTO

November 10, 2021

NBA All-Star and Golden State Warrior Klay Thompson is teaming up with Uber Eats and Shake Shack to give eaters a taste of his three favorite things: burgers…

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Chipotle teams up with NHL

November 5, 2021

Chipotle Mexican Grill has signed a multiyear North American partnership to become the official Mexican-themed quick service fast casual restaurant of the…

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What Today’s Pandemic Trends Mean For The Future Of Multi-Unit Restaurants –– And Beyond

Many of today's rapidly accelerating industry trends were already gathering steam before the pandemic hit. What changes are here to stay, and how do restaurant…

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Jersey Mike's secures naming rights to Rutgers Athletics

November 3, 2021

Jersey Mike's Subs has secured the official naming rights to Rutgers Athletics in New Jersey. Home men's and women's basketball, wrestling, gymnastics and…

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Happier Holidays: Why it Pays to Plan Ahead in Retail

Halloween is right around the corner, and you know what that means: Christmas. Kidding, but it feels like that, huh? How early is too early to start…

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Blaze Pizza, Bojangles execs discuss switching from a transactional mindset to a customer mindset

by Mandy Wolf Detwiler — Editor, Networld Media Group

Restaurants are ditching the transactional mindset to focus on customers. A panel of brand executives explained how their companies are putting the customer…

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Blaze Pizza CEO: We’re facing industry challenges head on

by Judy Mottl — Editor, RetailCustomerExperience.com & DigitalSignageToday.com

There are more than a few big challenges facing pizza brands, but Blaze Pizza, given its strength and willingness to succeed, is facing the hurdles head on.

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4 ways loyalty can drive nontraditional growth strategies

by Brittany Maroney — Sr Product Marketing Manager, Punchh

Major brands are looking at nontraditional formats like airports, grocery and campuses, requiring marketers to re-evaluate their existing campaign strategy.

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Sweetfin partners with YouTube star

October 15, 2021

In celebration of the third and final season of her YouTube Originals' comedy series "Liza on Demand," actor and producer Liza Koshy has partnered with…

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How to fix restaurant marketing post pandemic

October 12, 2021

Driving incremental revenue has become harder than ever for restaurant brands. Traditional mass marketing techniques are missing a lot of customers, and for…

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Qdoba launches national flavor contest

October 8, 2021

As part of its commitment to make the world a more flavorful place, Qdoba has launched the Flavor Your Future contest, which asks fans to share their passion…

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Is restaurant marketing broken? Find out what is working, and the techniques needed to drive growth

Traditional marketing doesn’t work like it used to. It’s getting harder and harder for restaurant brands to drive incremental revenue. Relying on traditional…

Presented by FastCasual.com

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FAT Brands execs to discuss brand growth at 1-day virtual seminar

FAT Brands CEO Andy Wiederhorn and CMO Thayer Wiederhorn, who have acquired several brands over the past few years, will discuss the strategies behind the…

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Loyalty programs boosting visits, customer spend

October 5, 2021

Loyalty programs can consistently boost site visits and spend by 18% to 30% per member, according to the Paytronix Loyalty Report released from Paytronix…

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Viva Chicken rebrands with revamped logo

October 4, 2021

Viva Chicken, a fast-casual Peruvian rotisserie restaurant, is refreshing its brand identity with a new logo and packaging, according to a company press…

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Delivery wars heat up as services turn to OOH advertising

by Kevin Damask — Editor, Digital Signage Today

The delivery service wars — battles between DoorDash, UberEats and Grubhub — have been raging for several years as each brand jockeys for position as the…

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TikToker influence growing in restaurant industry

October 1, 2021

TikTok'ers like restaurants and will patronize ones they see on videos.

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Consumers still hungry for deals, coupons

October 1, 2021

More than half, 60%, of shoppers are looking for more coupons, discounts and deals to offset higher prices across shopping categories such as apparel…

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