Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.
read nowSeptember 30, 2014
RSR Research today released results of its fourth benchmarking study on the digital gifting industry, "Digital Gift Cards: Rewriting the Gifting Rules in the…
read nowSeptember 23, 2014
Fresh to Order will accept Apple Pay, Google Wallet starting in 2015.
read nowSeptember 23, 2014
The branded GrillSmith loyalty program allows guests to collect and redeem rewards.
read nowSeptember 16, 2014
The partnership brings together Beanstalk's SaaS platform and Olo's digital ordering.
read nowSeptember 10, 2014
Dan Santy, president of Santy Integrated, and Adam Pierno, director of Brand Strategy and Planning, will share their insights into how millennials decide what…
read nowby Brenda Rick Smith — Editor, Networld Media Group
With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.
watch nowBeacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.
read nowAugust 12, 2014
Supplier Norbest Inc. recently announced the launch of a new loyalty program for customers that allows customers to earn points on qualifying products and…
read nowAugust 8, 2014
Starbucks wants to make sure customers never forget to claim one of its loyalty rewards again.
read nowJuly 29, 2014
Fresh To Order has introduced a new mobile app that allows guests to pay for their meals and earn rewards. The Fresh To Order App is now available through the…
read nowby Brenda Rick Smith — Editor, Networld Media Group
Food sales drove two points of comp growth in the U.S., and the breakfast sandwich platform surged 40 percent.
read nowJuly 23, 2014
Jamba Juice's consumer loyalty program surpassed its 1 million member mark on July 17.
read nowby Jitendra Gupta — Mobile CRM Director, Punchh
Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.
read nowby Brenda Rick Smith — Editor, Networld Media Group
Loyalty app is the centerpiece of Schlotzsky's effort to connect with Millennials.
read nowJuly 8, 2014
Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online…
read nowEven the most loyal customer evaluates every touch point and interaction with a business.
read nowJuly 7, 2014
Dickey's Barbecue Pit at 11416 North FM 620 in Austin, Texas, will host Customer Appreciation Day on July 12.
read nowJune 26, 2014
Pollo Tropical announced this week it is launching a new "Beach Break Happy Hour" promotion. Now through Sept. 7, Pollo Reward$ members can purchase any two…
read nowby Erle Dardick — CEO, Monkeymedia
Provide your customers with the option to select which program they prefer.
read now