Franchising

Former senator opening Juice It Up in Utah

Source: Juice it Up!

June 22, 2026

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Juice It Up! has entered Utah through a multi-unit development agreement with local franchisees Aaron and Nancy Osmond. The move expands the smoothie and raw juice chain's footprint to eight states.

The Osmonds plan to open their first location at Copper View Plaza in Herriman, Utah. An opening date was not announced. Aaron Osmond, a former Utah state senator, and Nancy Osmond, a registered nurse and health and wellness expert, will lead the brand's expansion in the state. Juice It Up! said it expects to open additional locations in Utah as part of its strategy targeting high-growth markets.

The Irvine, California-based chain has nearly 130 locations open or in development across California, New Mexico, Oregon, Oklahoma, Texas and Utah. The company aims to double its footprint over the next four years and is seeking franchisees in Utah, Nevada and other markets.