by Brenda Rick Smith — Editor, Networld Media Group
Engaging digital signage can be a key differentiator in the customer experience by educating guests about menu items, driving craving, reducing perceived wait…
read nowby Alicia Kelso — Editor, QSRWeb.com
Operators are so undeterred by rising protein costs that menu mentions of protein across the board have risen 67 percent in the last five years.
read nowWill the shift from credit cards to mobile payments be good, bad, or neutral for the restaurant industry?
read nowby Alicia Kelso — Editor, QSRWeb.com
Beverages, micro-local, crowdsourcing and increased competition from nontraditional foodservice outlets are all expected to shape the restaurant landscape in…
read nowby Brenda Rick Smith — Editor, Networld Media Group
Listening to customers can yield key insights into what customers like, what they don't like, what's working and what's not. Those insights yield actionable…
read nowby Brenda Rick Smith — Editor, Networld Media Group
It's no surprise that Chipotle grabs the lions' share of social media attention among top fast casual brands, but smaller, regional eateries inspire the most…
read nowby Brenda Rick Smith — Editor, Networld Media Group
Restaurants can become victims of their own success when high volume slows down service. Check out these tips for satisfying the need for speed.
read nowby Alicia Kelso — senior editor, QSRweb.com
Despite a few notable bright spots -- Wendy's, Domino's -- most observers agree that the QSR segment is in trouble. What are the lessons and opportunities for…
read nowby Alicia Kelso — senior editor, QSRweb.com
Having a website, an app and/or social media accounts isn't enough. Brands must plan to engage customers if they want to build loyalty and convert sales.
read nowWithout a thoughtful approach to user experience, staff training and enticing loyalty incentives, brand apps are doomed to failure.
read nowFocusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.
read nowby Brenda Rick Smith — Editor, Networld Media Group
Shaped by user-centric devices and the Great Recession, value-conscious millennials are looking for great experiences that are friction-free.
read nowby Brenda Rick Smith — Editor, Networld Media Group
When brands connect themselves and their customers to causes they love, everyone can benefit.
read nowby Brenda Rick Smith — Editor, Networld Media Group
Just as things started taking off for Chicken Salad Chick, President and CEO Kevin Brown was diagnosed with stage IV liver cancer. He's fighting back, and…
read nowCutting costs by creating limited time offers or new menu items that scale down the serving of animal protein could be interesting to test with consumers.
read nowby Brenda Rick Smith — Editor, Networld Media Group
Restaurant industry veteran Tom Lewison has been tapped to help Wild Wing Cafe take flight.
read nowby Alicia Kelso — Editor, QSRWeb.com
Selfies that include brand references are an implied testimonial, and brands are wise to tap into the trend.
read nowWhen it comes to building relationships with hardcore fans, marketers shouldn't overlook the original mobile messaging channel: text.
read nowby Brenda Rick Smith — Editor, Networld Media Group
Noodles & Company posted disappointing Q2 results, with comps declining 1 percent for company owned stores, 2.2 percent for franchised stores and 1.1 percent…
read nowCONNECT Mobile Innovation Summit coming up Aug. 18-20 will feature the CEOs of Firehouse Subs and McAlister's Deli.
read now