Fast Casual Nation

Inside Pokeworks’ real estate strategy: From hoodless kitchens to suburban expansion

In this episode of Fast Casual Nation, hosts Paul Barron and Cherryh Cansler sit down with Peter Yang, co-founder and head of Development at Pokeworks, to explore how the 85-location poke brand turned a viral social media moment into a disciplined, founder-led growth story

May 21, 2026

In this episode of Fast Casual Nation, hosts Paul Barron and Cherryh Cansler sit down with Peter Yang, co-founder and Head of Development at Pokeworks, to explore how the 85-location poke brand turned a viral social media moment into a disciplined, founder-led growth story — covering everything from psychographic-driven site selection and hoodless real estate advantages to suburban expansion, unit economics, and why protecting AUV matters more than chasing location count.