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Asterop data identifies U.S. expansion opportunities
June 19, 2008
SAN FRANCISCO — Asterop Inc., provider of business intelligence and predictive analytics, has announced the release of its newest business intelligence dataset, including an analysis of consumer spending trends.
Asterop's new data shows how consumer-facing U.S. businesses have viable expansion opportunities despite a slowing economy. It also shows consumer-consumption trends across the country — including an 18 percent increase in the consumption of alcoholic beverages and a 10 percent increase in fresh fruit and vegetable consumption.
The full Asterop dataset explores approximately 700 categories across the United States each year. Asterop has pinpointed the metropolitan areas that currently consume the most alcoholic beverages as:
- Washington, D.C./Arlington/Alexandria
- San Francisco/Oakland/Fremont
- New York/Northern New Jersey/Long Island
- Boston/Cambridge/Quincy
- Los Angeles/Long Beach/Santa Ana
According to the data, coffee shops looking for fertile ground should consider:
- Oxnard/Thousand Oaks/Ventura, Calif.
- Riverside/San Bernardino/Ontario, Calif.
- San Jose/Sunnyvale/Santa Clara, Calif.
- Anchorage, Alaska
- Bridgeport/Stamford/Norwalk, Conn.
Additionally, these areas are the top for consumption of fresh produce:
- Honolulu, Hawaii
- San Jose/Sunnyvale/Santa Clara, Calif.
- Oxnard/Thousand Oaks/Ventura, Calif.
- Los Angeles/Long Beach/Santa Ana, Calif.
- San Francisco/Oakland/Fremont, Calif.
The complete Asterop dataset, featuring approximately 700 breakdowns, is available through Asterop's On-Demand Solutions located atwww.asterop.com, or through an annual subscription to Asterop Online, and gives current year and five-year projections for U.S. demographics and consumer demand at the census block group and ZIP code levels.
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