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Streamlining Cocktail Service: How Automation is Transforming Beverage Programs

Traditional cocktail programs can be labor-intensive and inconsistent. Botrista solves this with a compact, automated system that delivers craft-quality drinks in under 20 seconds. Using Bag-in-Box ingredients and cloud-based updates, it helps operators boost efficiency, consistency, and adaptability.

Photo: Botrista Inc.

November 8, 2024

If you’re not finding ways to implement cocktails into your dining program – you’re missing out on consumers, and their dollars.

There are over 60,000 bars in the United States. Spoiled for choice is an understatement when it comes to where people indulge. With that type of selection, consumers can afford to be picky.

Efficient cocktail service isn’t just about speed—it’s about consistency, quality, and most importantly – adaptability. With the craft cocktail market projected to reach $2.9 billion by 2033, operators are seeking innovative solutions to meet growing consumer demand without sacrificing quality or overwhelming staff.

The Cocktail Conundrum

Traditional cocktail service presents numerous challenges: extensive training requirements, inconsistent preparation times, and the constant pressure to keep up with evolving consumer preferences. According to recent industry surveys, bartenders spend an average of 1-5 minutes crafting each handmade cocktail, leading to longer wait times during peak hours and potential revenue loss.

Automation Meets Mixology

Operators are asking for the solution, and some companies are delivering. Automated beverage programs like the BotristaPro that revolutionize cocktail service. Their adaptable program can prepare both alcoholic and non-alcoholic drinks with consistent quality in just 20 seconds—a fraction of the time required for traditional preparation.

By using Bag-in-Box systems (BiBs) that allow for alcohol to be refilled and interchanged depending on the drink being made, Botrista allows operators to include an array of trending flavors and categories – both alcoholic and non-alcoholic – in one small footprint.

In an environment where making drinks takes away from the social element of the ordering process – operators are now implementing solutions to return to the days of quick drinks and meaningful interactions with guests.

Technical Innovation Driving Efficiency

Modern beverage automation systems like Botrista’s are making this possible through sophisticated technology that combines precision, flexibility, and ease of use:

– Preparation time reduced to 20 seconds per drink – meaning no wait for guests

– Compact 4.5 square foot footprint – fitting into any space to maximize profit per square foot

– Access to over 2,000 recipes – developed by world-class R&D teams

– Cloud-based menu updates for seasonal changes – allowing themed LTO’s to rotate with consumer trends 

– Uniform drink quality through automated blending – reducing room for error 

Staying Ahead of Trends

Flavor preferences in the beverage industry evolve rapidly. What’s in one day may be out the next, and business-savvy operators are struggling to keep up with what’s on the minds of trend-conscious consumers.

Cloud-connected systems allow drink menus to update quickly, introducing seasonal offerings and new flavor trends without additional equipment or extensive staff training. This adaptability is crucial in a market where consumers say they’re more likely to visit establishments that regularly update their menu offerings. From a strawberry yuzu vodka cocktail one day to a lychee martini the next – finding a way to efficiently adapt without the need for additional training is paramount to capturing demand. 

Operators Need Operational Benefits

The impact of automated cocktail service extends beyond speed and consistency – launching programs like this requires effort from every angle. 

– Reduced training time for new staff

– Consistent portion control

– Minimal waste through precise measurements

– Real-time inventory management

– Simplified menu updates

Serving both alcoholic and non-alcoholic beverages, Kim’s store has been really enjoying the added benefit of a simple implementation plan in recent months. With incredibly powerful flavors in their Korean-style food menu, Kim needed a drink menu that would operate at the same level – finding that through a partnership with Botrista. 

“Botrista has really tried to make my life easier, from a day to day operations side,” said Dal Kim, operator of a BB.Q Chicken in Florida. “Now, because of our great drinks – people tend to linger and enjoy their experience longer here.” 

Looking to the Future

As the hospitality industry continues to evolve, the role of automation in beverage service will only grow. Operators who embrace these innovations position themselves to:

– Meet increasing consumer demand for craft cocktails

– Maintain consistency during high-volume periods

– Adapt quickly to changing trends

– Maximize revenue potential while controlling costs

The evolution of cocktail service through automation isn’t just about keeping pace with demand—it’s about reimagining what’s possible in beverage service. By combining technological innovation with operational efficiency, operators can create beverage programs that are both profitable and forward-thinking.

Included In This Story

Botrista

Botrista empowers partners to serve trending, high-quality beverages with ease. Using premium ingredients and a data-driven approach, implementation, operation, and scaling are simplified—ensuring consistency, quality, and profitability in an effortless, ever-evolving program.

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