Delivering an End-to-End Customer Experience

Acrelec America addresses the customer journey from start to finish.

Type: White Paper

Sponsor: Acrelec - formerly Hyperactive Technologies




Samsung NBA Summer League 2016: Upping The Fan Experience With Interactive Digital Displays & Content

Interactive experiences, as those provided by EMBED DIGITAL at the NBA Samsung Summer League and Adidas Uprising Summer Championship, are transforming fan engagement and experiences by giving onlookers on-demand access to information and creating emotional stimulation throughout the game.

Type: Case Study

Sponsor: Embed Digital




Five Benefits of Hardware-driven Innovation

Today’s hardware devices do much more than process orders.A new set of criteria exists for hardware: Will it accelerate service? Open new channels? Improve efficiency? Customize orders? Increase loyalty?

Type: White Paper

Sponsor: Oracle


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FEATURES


Can Smashburger's former CEO put Pie Five back on positive path?

The last few years have been tough for Rave Restaurant Group, which owns Pie Five and Pizza Inn. Smasburger's former CEO, Scott Crane, however, stepped into the corner office this week and has plans to grow the brand.

Positive loitering: How fast casuals can increase customer dwell time, spend with digital signage

By encouraging longer dwell times and shorter perceived dwell/wait times through digital signage, your chain can increase the overall spend per guest and amplify engagement — ensuring the customer will be back.

Are you accounting for those holiday gift cards correctly?

For many restaurants, the holiday season bustles with promotions, parties and gift card sales. But amid the season's cheer, restaurants must account for these gift cards properly.

5 ways to connect with your customers in 2017

Seventy percent of mobile phone users said they actually want to have loyalty cards on their devices, and recent studies found that overall activity on mobile devices now accounts for two-thirds of digital media time.

How is color coloring customer perceptions?

Color is critical to customer experience since it has a notable and predictable impact on their moods and emotions.

Blast & Brew taps into allure of personal choice

The new Blast & Brew pizza and beer franchise gives customers creative choice regarding what's on their plates and how they most prefer to wash it down. Here, CEO John Ferdinandi talks about the concept and the path forward.

Kiosks killing jobs? Current events beg the question, but the facts say otherwise

Several restaurant chains are using kiosks and other technology that allow orders to be placed more rapidly and efficiently. Kiosks are fostering fears about job losses, but in reality, kiosks are serving to reallocate labor from the front to the back of the restaurant and in some cases, add jobs.

Kiosks killing jobs? Current events beg the question, but the facts say otherwise

Several restaurant chains are using kiosks and other technology that allow orders to be placed more rapidly and efficiently. Kiosks are fostering fears about job losses, but in reality, kiosks are serving to reallocate labor from the front to the back of the restaurant and in some cases, add jobs.

Fast Casual Summit: 4 questions restaurant brands must answer

At last month's Fast Casual Executive Summit outside Los Angeles, restaurant marketing consultant Gerry O’Brion said the difference between winners and losers in the food service game is differentiation. Brands that can clearly answer four key questions are primed to lead this highly competitive segment of the economy.

3 steps to choose the right technology

We all know that the amount of investment capital flowing into the food tech space has led to a virtual saturation of new restaurant technology in everything from online ordering systems to self-monitoring ovens, and even a burger-making robot. Here is a three-step process to help choose which technology is right for a growing business.

Is it time for restaurateurs to really talk turkey?

Thanksgiving, when you think about it, is the celebration of eating out with friends. Why then, doesn't the restaurant industry claim it and give restaurateurs and weary cooks everywhere something really to be grateful for?

6 hacks to optimize restaurant digital tech

You can invest in the best digital technology, but you'll only be getting mediocre results unless you employ techniques like the six hacks explained in this article.

Three ways to get maximum power out of direct mail

Tech may be all the talk, but one of the lowest tech approaches to promoting your brand, direct mail, is still not only effective but competitive with most anything digital is doing.

Top seven steps to supply chain heaven outlined at summit

Figuring out supply chain problems has a new urgency and importance today that might not have existed just three years ago. Here from the Fast Casual Summit last month, seven key steps to supply chain heaven.

Free Webinar: Pilot Testing Restaurant Digital Signage - The Only Way to Fly

Invest an hour of time in the free webinar, Pilot Testing Restaurant Digital Signage: The Only Way to Fly. It's chock-full of checklists, proven testing rules and a discussion with one brand about the lessons its leadership learned through testing for a signage system that has been game-changing for that chain.

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Consumers value great customer service. If you give customers an experience that exceeds their expectations, they'll gladly pay more for it...and recommend you to their friends! Deliver a bad customer experience, you'll be the one paying the price.

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