5 Tips for Improving Loyalty

A well-designed, innovative loyalty program can help you surprise and delight your customers with engaging and rewarding experiences. Technology is fast changing customer expectations, so it’s vital to refresh and reimagine the possibilities. To jumpstart your efforts, here are five concrete ideas.

Type: White Paper

Sponsor: Stellar Loyalty




Kiosks Take on Non-Traditional Roles

Self-service kiosks have moved beyond their typical roles and are performing functions that were unheard of just a few years ago.

Type: White Paper

Sponsor: Frank Mayer and Associates, Inc.




Interactive retail opens the door to market growth

Virtual reality (VR), wearables and connected technology offer unique opportunities for retailers. The development of interactive retail opportunities is opening the door to market growth and a host of new deployments.

Type: White Paper

Sponsor: Frank Mayer and Associates, Inc.


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FEATURES


How the menu-labeling ruling will drive traffic to fast casual brands

While many brands are worried about how the regulation requiring them to display nutritional info will affect their businesses, brands associated with a health halo see the ruling as a way to even the playing field.

10 reasons to attend the 2017 ICX Summit

If you are responsible for improving customer engagement for your organization, here are 10 reasons you should make your way to Texas for the ICX Summit.

How technology communication will spark a restaurant revolution

Connecting POS systems, apps and ordering systems with one another is now possible, but very few systems can integrate smoothly. That's where the concept of a universal access point — known as an application program interface, or API — comes in.

Restaurants dish out savings to soothe the stressed tax filer

Restaurants are doing their part to calm the masses with money-saving deals on Tuesday, the nation's day of shared tax-paying pain.

3 ways to engage millennials and Gen Z

Research shows that Gen Zers are more careful about how much they spend at restaurants, but they, along with millennials, are increasing their away-from-home eating frequency, and both visit fast casual restaurants more often than older generations. Given these factors, millennial and Gen Z consumers are viable growth targets for restaurants.

Free webinar: Is your franchise marketing strategy hurting or harming your brand?

How is your brand coming across with potential and existing franchisees? If you aren't sure or don't have a well-crafted strategy based on proven best practices, join us for this free webinar, "Harnessing the power of a centralized franchise marketing strategy."

Pie Five, Firehouse, First Watch,Pei Wei execs discuss 'the good, the bad and the ugly' of online reviews

A recent survey found that 61 percent of the dining public check online reviews before visiting a restaurant. How those reviews can help or hurt sales was a central theme at the Restaurant Franchising and Innovation Summit.

ICX Summit: Neuroscience, millennials and measuring customer experience

The upcoming June ICX Summit boasts top leaders in customer experience speaking on a range of topics from CX strategy to measuring customer experience return-on-investment

Pressure grows to make restaurant kiosks 'disability-friendly'

A recent lawsuit on behalf of a blind customer against Eatsa, a restaurant that uses self-order kiosks, has put the kiosk industry in the spotlight.

Fast insights on crisis management, leadership development and restaurant/retail partnerships

Attendees at the Restaurant Franchising & Innovation Summit in Dallas got down to business with fast insights in three key business management areas.

Why playing the 'right' background music increases sales

Restaurants that play a carefully selected mix of music reflecting their cultures can increase sales by more than 9 percent, according to a 2016 study.

From food trucks to food halls: Slapfish founder launches 2 concepts

Chef Andrew Gruel, who opened his first concept — Slapfish — as a food truck, has just launched two concepts inside an Orange County food hall.

Why restaurant execs ditching old-school training for video-based methods

Employee training was one of the most talked about topics at the Restaurant Franchise Innovation Summit 2017 in Dallas. The most important thing I heard, repeatedly by several restaurant executives was, "We are moving from training with manuals to video-based employee training because this is how employees want to learn."

Food trucks and restaurants – a symbiotic relationship

While many limited service restaurants are clearly interested in expanding into food trucks, veteran food truck operators are using the skills they develop on their food trucks to open brick-and-mortar restaurants.

Keynoter: Want to motivate employees? Try ‘trust and track’ instead of ‘command and control’

Creating an employee training system that delivers outstanding customer service requires making employees feel engaged and providing regular feedback, according to Nick Sarillo of Nick's Pizza & Subs.

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Consumers value great customer service. If you give customers an experience that exceeds their expectations, they'll gladly pay more for it...and recommend you to their friends! Deliver a bad customer experience, you'll be the one paying the price.

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