Legacy Hall serving fast casual fare in upscale food court vibe

| by Matthew Harper
Legacy Hall serving fast casual fare in upscale food court vibe

Red Stix Yakitori & Banh Mi chef Uno Immangivong showcases some of her Legacy Hall food stall’s menu items.

A group of fast casual concepts, including a brewery and a restaurant specializing in wine, are opening this fall in one building in Plano, Texas. The three-floor, 55,000 square-foot Legacy Hall is the creation of two restaurant veterans — Randy Dewitt and Jack Gibbons.

"Our vision for both Legacy Hall and our future food hall developments is to combine innovative cuisine and … entertainment to create truly exceptional, regionally inspired culinary destinations," DeWitt said in a news release.

The brands behind Legacy Hall 

To fill the massive location, the business partners have been doing a bit of concept shopping. 

"Randy and I are recruiting the top restaurateurs and chefs from across the Dallas-Fort Worth Metroplex to be a part of Legacy Hall," Jack Gibbons said. "It will be a family friendly gathering place with live music and a fun, energetic vibe that will draw food lovers from all across the region."

The minds behind the food stalls have the experience to back up their wares.

John Tesar, owner of Knife, will serve high-end burgers, Tiffany Derry will open her Southern-inspired Roots Chicken Shak and Yaser Khaleff, a Kuwait-born restaurateur, will infuse his passion for shawarma into The Schwarma Bar stall. They’re just a few owners of the numerous food stalls who will soon offer fast casual fare in Legacy Hall.

"We believe our backgrounds … have uniquely positioned us to build a profitable business model that will be successful for all parties involved, [such as] aspiring restaurateurs, inventive chefs, real estate developers and our ultimate consumers," said Dewitt, who, along with Gibbons, began his rise within the restaurant industry by developing multi-unit concepts, including Whiskey Cake, Mexican Sugar and Sixty Vines wine bar.

Finding the perfect taproom

When Dewitt and Gibbons announced their project in 2016, they knew they needed a specialty beer concept to fill Legacy Hall's third floor. They found it in Unlawful Assembly.

"Like the name suggests, Unlawful Assembly won't be afraid to break a few brewing rules, so we think it's going to turn heads in North Texas as well as within the craft beer industry," Tim Timbs, senior VP of brewery Stuff, said in the release. "This cutting edge brewery will brew, distribute and promote the highest quality, tastiest and most creative craft beers found anywhere."

Featuring a taproom within a working brewery, guests can share a drink with friends while watching bartenders craft their beverages.

"We're bringing a rebellious spirit to this venture, so we won't hesitate to use nontraditional ingredients in our beers, and we'll be constantly pushing the envelope to explore unique flavor combinations," Brewmaster Tom Janik said. "And because we'll be rotating our taps on a regular basis, there will always be something new for our guests to discover."

The taproom is a perfect pairing to other fast casual concepts in the hall, Janik said.

"Guests of Unlawful Assembly will be invited to discover entirely new beers to enjoy with the unique array of food stalls scattered throughout Legacy Hall."

Although Beverage Director Aaron Benson expects the brewery to be a popular hotspot, Legacy hasn't left out wine drinkers. The first floor will be home to Detour, a wine bar. 

"We want to offer a 'detour' for wine drinkers into a quickly growing and fascinating area of the wine world. This is a unique concept that'll perfectly complement the eclectic array of food stalls at Legacy Hall," he said. "Guests of Détour will be invited to enjoy cured meats and cheeses from across the globe with our distinctive selection of thoughtfully made wines inspired by the natural wine movement."

Although Detour and the rest of the food stalls won't begin serving food until Legacy Hall opens this fall, Legacy West, the shopping destination housing Legacy Hall, held its grand opening celebration in June. 

Topics: Customer Service / Experience, Franchising & Growth, Marketing / Branding / Promotion, Operations Management, Restaurant Design / Layout

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