Pollo Tropical's streamlined menu, focus on accuracy boost AUVs

by Alicia Kelso — senior editor, QSRweb.com

Increased efficiency, improved accuracy lead to gains for Pollo Tropical.

Fast casual brands using social media to engage World Cup fans

The World Cup means big business for many fast casual brands, and they are reaching their fans directly through their social channels.

LevelUp: Consumers increase spending with iBeacon technology

by Will Hernandez — Editor, NetWorld Media Group

Experts don't believe BLE should be a replacement for current emerging technologies such as NFC or EMV, but rather complement the in-restaurant experience.

Federal Donuts hopes to kickstart 'radical' hospitality with partnership

by Brenda Rick Smith — Editor, Networld Media Group

If Rooster Soup Co.'s crowdfunding effort gets off the ground, its profits will be donated to helping those in need.

Salata’s growth driven by consumer demand for clean eating

by Alicia Kelso — Editor, QSRWeb.com

Guests also want more vegetarian proteins, such as quinoa, tofu and falafel, as well as sauces and spices.

Dickey's adds chief brand officer to communicate 'basics done right'

by Brenda Rick Smith — Editor, Networld Media Group

Christie Finley aims to deliver consistent customer experience as company expands rapidly coast to coast.

5 ways to ramp up your restaurant's customer service

Customers are now much more likely to make a comment about your business via social media where they can either gloat or vent their frustrations to an…

Will Panera add small order delivery as part of 2.0 push?

by Alicia Kelso — Editor, QSRWeb.com

During the company’s shareholder meeting last week, CEO Ron Shaich talked about expanding growth vehicles.

5 steps to get more (raving) customer reviews

Seventy-nine percent of consumers trust online reviews as much as personal recommendations.

How restaurants can use technology to influence customer trigger points

by Alicia Kelso — Editor, QSRWeb.com

A mobile strategy is about getting data from your customers while at the same time giving them a genuine value-add.

Why IT deserves a spot at the marketing table

In order to resonate with customers, applications and campaigns must be exciting, unique and useful.

Biggest challenge for breakfast daypart is converting eat-at-home consumers

Americans spend only 12 minutes eating breakfast; those 12 minutes should be seen as precious by restaurant operators.

How to maximize your supply chain strategy

by Alicia Kelso — Editor, QSRWeb.com

In addition to cost, choose a distributor based on their food safety record and customer service metrics, as well as their sanitation practices.

How to extend the brand experience beyond your restaurant's four walls

by Alicia Kelso — Editor, QSRWeb.com

You have to commit to social media, spending time there and deeply engaging with your customers.

Panera commits to ‘clean ingredients’ by 2016

by Alicia Kelso — Editor, QSRWeb.com

The bakery-cafe chain is on a 'mission to help fix a broken food system.'

Restaurant marketers: Fear of failure kills creativity

by Alicia Kelso — Editor, QSRWeb.com

In order for a marketing strategy to be successful, the operations team has to execute.

For the restaurant industry, mobile payments move into critical mass phase

by Alicia Kelso — Editor, QSRWeb.com

Finding a good partner and testing are critical, as the mobile app is an extension of your brand.

Are you ready to add off-premise catering to your business?

by Alicia Kelso — Editor, QSRWeb.com

Catering should never be an afterthought; it's a lot of work and it reflects your reputation and brand.

How to keep pace with changing flavor trends

by Alicia Kelso — Editor, QSRWeb.com

Customers' preferences are more sophisticated than ever, and should be considered in the R&D process.

Restaurant execs share successful mobile campaign stories

by Alicia Kelso — senior editor, QSRweb.com

Brands execs are finding success from mobile campaigns by using gamification, loyalty, payments and other features.