Training is key for digital platform roll-out
Schlotzsky's scored a huge win in 2014 with the launch of its "Lotz4Me" app, which rocketed to the near the top of restaurants apps in app stores. It's hoping to score again in 2015 with the launch of its new game feature.
What's driving the success? It's not shiny, new technology as much as an investment in training front-line employee brand ambassadors to champion the app with customers.
Hear more in this conversation between Anke Corbin of Splickit and Brian Farris, VP of Catering and Off-Premise Sales for Schlotzsky's.
Topics: Fast Casual Executive Summit
About 500 leaders of the fast casual industry gathered in October in Nashville for the annual Fast Casual Executive Summit.
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Wahlburgers CFO Patrick Renna talks about the brand's plans of opening 500 units worldwide.
Powell Kalish, the concept's chief development officer, sat down with FastCasual's Cherryh Cansler to describe how he chooses sites for the pizza and salad concept.
Dairy Queen's Kim Brastad discusses the use of virtual reality and gamification in the chain's training program.
Sponsored by: Hughes
Natalie Anderson Liu, Mooyah's VP of marketing, chats with Cherryh Cansler about how the cash infusion from the chain's new owner, an Affiliate of Balmoral Funds LLC and Gala Capital Partners, will help the brand grow.
The 2017 Fast Casual Top 100 Movers & Shakers were honored at the annual gala.
Jim Bitticks, VP, operations and training for Blaze Pizza, takes the stage to accept first place in this year's Fast Casual Top 100 Movers & Shakers.
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