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Online / Mobile / Social News & Media

Will Instagram become a more effective marketing tool than Facebook?

by Alicia Kelso — Editor, QSRWeb.com

How major chains are using the photo-sharing site to engage with loyal customers.

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LevelUp eliminates merchant fees

July 12, 2012

Mobile payment startup LevelUp is throwing down the gauntlet to other payment networks. It's eliminating all transaction fees charged to merchants who accept…

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Starbucks upgrades Android payment app

July 11, 2012

Starbucks Corp. has announced that it is expanding the reach and functionality of its popular mobile payment application. The company said it is introducing an…

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Survey: Most consumers use restaurant discounts while traveling

July 10, 2012

According to the newly released 2012 Restaurant.com Annual Dining Destinations and Deals survey, 61 percent of consumers planning a vacation said they search…

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Lee Ann Womack becomes latest Zaxby's celebrity rep

July 2, 2012

It’s a summer of celebration for Zaxby’s guests as the chain returns two fan favorites, The Roadhouse Zalad and Birthday Cake Milkshake, as part of its latest…

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Report: Online marketing boosts restaurant visits

June 26, 2012

In the first quarter of 2012, 6 percent of restaurant visits (926 million visits) were influenced by online marketing, reports market research company The NPD…

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Council of Chain Restaurants launches health care law microsite

June 25, 2012

In an effort to consolidate and communicate the National Retail Federation and National Council of Chain Restaurants' position on the health care law, the two…

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Using customer feedback to give location-specific, actionable insight

Gleaning location-specific insight from online conversations is the key to driving positive reviews.

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Red Mango, Texting Awareness Foundation team up for driver safety

June 20, 2012

Texting and driving is the No. 1 killer of teens in America, and Memorial Day through Labor Day are known as the 100 deadliest days of summer from critical…

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Seattle's Best crowdsources for 'next great coffee drink'

June 20, 2012

Seattle's Best Coffee, part of Starbucks Corporation, is teaming up with celebrity chef Jeff Mauro to launch the Red Cup Showdown – a coast-to-coast search at…

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What Can Fast Casual Restaurants Learn From a Barbershop?

With music becoming an integral part of the brand and the dining experience for many concepts, Floyd’s 99 branding practices are applicable to the foodservice…

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The Organic Center joins Jamba Juice's lifestyle initiative

June 12, 2012

Jamba Juice Company announced that The Organic Center has pledged to support Jamba's awareness program, Team Up for a Healthy America.

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Restaurants using iPad kiosks for customer loyalty

June 11, 2012

Tablets are replacing traditional restaurant loyalty cards in a new partnership between FavoriteEats and MokiMobility, a cloud-based mobile device management…

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Stacked celebrates first anniversary with iPad giveaway

June 7, 2012

Southern California-based Stacked:Food Well Built is marking its one-year anniversary with a celebration called "Random STACKS of Kindness."

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Honey Badger flavor comes to Red Mango

June 7, 2012

Red Mango has introduced its newest frozen yogurt flavor called "Honey Badger." The company is promoting the flavor exclusively through its social media…

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The Melt adds breakfast

June 4, 2012

Grilled cheese concept The Melt is now serving breakfast at its three San Francisco locations, starting at 7 a.m. The menu includes the Egg-In-A-Hole Melt…

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Bruegger's launches 'Click for Kids' Facebook fundraiser

May 29, 2012

Bruegger’s is starting summer early this year with an online and in-store campaign to benefit the kids and families served by Children's Miracle Network…

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Wingstop hosts 'Tap Into Wings' sweepstakes

May 29, 2012

As Wingstop prepares to launch its new Wingstop iPad app, the chain is giving away five custom-engraved Wingstop iPad 3 tablets as part of its “Tap Into Wings…

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Caribou Coffee fans to "Sip Up Summer" in photo contest

May 24, 2012

Caribou Coffee Company, Inc. has announced the launch of its photo contest that will display summer pictures on both Facebook and Instagram. The contest…

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Is your staff BYOD and policy free?

by Nate DaPore — President and CEO, PeopleMatter

Only 30 percent of companies have a policy in place for managing personal mobile devices used by employees for work.

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