New research platform measures consumer location, behavior analytics

October 19, 2012

Location analytics firm Placed has launched its Placed Panels, a free service to measure the real-world behavior of opted-in panelists. Companies can use…

Operators to learn about word-of-mouth marketing in the 'social age'

October 16, 2012

Attendees of the Fast Casual Exec Summit will learn how to inspire customers to "talk up" their brands via social media.

Mobile app replaces punch cards at Pinkberry

October 12, 2012

Pinkberry is no longer using paper punch cards and has created Pinkcard, a new loyalty program via a mobile app.

Jersey Mike's raises $218K for Wreaths Across America campaign

October 11, 2012

Wreaths Across America (WAA), a nonprofit organization founded to continue and expand the annual wreath-laying ceremony at Arlington National Cemetery, today…

Jersey Mike's loyalty program earns award for innovation

October 10, 2012

Hospitality Technology (HT) magazine has named Jersey Mike's Subs as one of the winners of its 2012 Restaurant Breakthrough Awards.

Restaurant.com debuts verified diner reviews

October 9, 2012

Restaurant.com has added "Verified Diner Reviews" to help consumers find local establishments and share their opinions.

Yogurtland asks guests to submit masterpiece creations

October 9, 2012

Yogurtland is hosting a new "My Masterpiece" contest, where guests have the chance to submit their favorite frozen yogurt creations for a chance to win free…

Webinar: What Winning Brands Do with Online Reviews

Social media isn't just for outbound marketing anymore. When every online review is seen by at least 150 other potential guests, you must have a solid strategy…

Restaurant mobile payment app unveiled for Apple phones, tablets

October 8, 2012

Heartland Payment Systems, payments processors, has launched a solution that helps restaurateurs accept and process card payments anywhere inside and outside a…

Starbucks announces Square, Passbook support

October 4, 2012

Starbucks provided additional details on the company's recent deal with Square and updates to its mobile payment app at the company's annual Leadership…

Smaller chains need mobile, too

by Cherryh Cansler — Editor, FastCasual.com

As consumers become more comfortable with mobile payments, restaurant owners are looking for inexpensive ways to provide them.

MICROS implements Isis SmartTap m-commerce app at restaurants

October 2, 2012

MICROS Systems Inc., a provider of information technology solutions for the hospitality and retail industries, has announced the integration of the Isis…

Zaxby's launches TV, FB promo

October 2, 2012

Zaxby's is asking guests to join in on the Big Zax Snak Meal online debate asking whether it's a meal or a snack. The chain has teamed up with NFL linebacker…

Moe's brings back LTO to please FB fans

October 1, 2012

Moe's Southwest Grill restaurants are bringing the Stack back as a permanent menu offering. The Stack, two crunchy corn tortillas wrapped inside a grilled…

Tweet this: Fast Casual Summit panelist named top tweeter

September 28, 2012

Tulsa-based Beautiful Brands International's CEO, David Rutkauskas is one of the September 2012 Top 100 Entrepreneurs to Follow for Twitter. Rutkauskas, who…

Own reviews; control content

by Jitendra Gupta — Mobile CRM Director, Punchh

It seems the new four-letter word in the restaurant business is Yelp. The open-forum review site has empowered diners to share opinions online with a…

Qdoba testing Apple's Passbook

September 28, 2012

Qdoba Mexican Grill is the latest chain to announce a partnership with Apple's Passbook on iOS 6, the mobile system that allows users to scan their iPhones to…

Report: Social media linked to fewer than 1% of sales

September 27, 2012

Data from a Forrester research study found that fewer than 1 percent of transactions could be traced back to social links. The report, "The Purchase Path of…

New line-busting app for restaurants from Storific

September 27, 2012

Another new mobile ordering app is promising to make long waits in restaurant lines a thing of the past. Storific, headquartered in Paris, is launching its new…

Free webinar on navigating online analytics

September 26, 2012

Social media isn't just for outbound marketing anymore. When every online review is seen by at least 150 other potential guests, restaurant operators must have…