Marketing News
Pancheros intros proprietary hot sauces
March 4, 2013
Pancheros Mexican Grill has introduced a new line of proprietary hot sauces. Forming a partnership with specialty food purveyor, Juan, the Iowa-based franchise…
read nowLa Madeleine celebrating 30th anniversary with free Paris trip
March 4, 2013
La Madeleine Country French Café is celebrating its 30th anniversary and saying "merci beaucoup" to its guests with a chance to win a trip to Paris. To…
read nowOpenTable introduces app for Facebook sharing
March 1, 2013
OpenTable has launched a new Facebook app, "Places I've Eaten." The new app makes it easy for people to share their dining history, favorite restaurants and…
read nowBurger joint serving alligators and pythons and beavers: 'Oh my!'
March 1, 2013
Bull City Burger and Brewery brewpub, a fast casual concept based in North Carolina, is celebrating its second annual Exotic Meat Month. Going by the …
read nowTurkey Monterey Panini debuts at Corner Bakery
March 1, 2013
Corner Bakery Cafe has added to its grilled panini selection with the new Turkey Monterey Panini.
read nowStarbucks, NY Times stirring up partnership
February 28, 2013
Coffee and reading the news still go hand in hand, a behavior not lost on The New York Times. The daily newspaper is partnering with Starbucks to give the…
read nowFreshii CEO gets fresh perspective from 'Undercover Boss'
February 28, 2013
Freshii founder and CEO Matthew Corrin wore a disguise and went undercover in his own Canadian franchises to learn about his employees' dedication to the brand.
read nowSchlotzsky's shatters company record with 170-unit franchise deal
February 27, 2013
Schlotzsky's has signed its largest franchise agreement in more than 40 years; the partnership calls for 170 Schlotzsky's locations throughout California…
read nowBuffalo Wild Wings launches NCAA ad, mobile campaign
February 27, 2013
Buffalo Wild Wings is launching a new ad campaign, mobile and online game and a partnership with NCAA, in its quest to become "The Official Hangout of NCAA…
read nowIntegrated mobile wallet allows customers to pay at the table
February 25, 2013
Paydiant, a provider of a cloud-based mobile wallet and offer-redemption platform, today announced that Menusoft has integrated the Paydiant mobile wallet…
read nowJamba partners with Marqeta to run fundraising, loyalty platform
February 22, 2013
Jamba Juice Company is enhancing its Sip to Support community fundraising and customer loyalty program by partnering with Marqeta, an online-to-offline…
read nowIMFA honors Smashburger, Panera Bread, Noodles & Co.
February 21, 2013
For the third consecutive year, The International Foodservice Manufacturers Association is recognizing four foodservice chain operators, including Smashburger…
read nowBarberitos hosting March Madness bracket
February 20, 2013
For all of those college basketball fanatics, Barberitos is holding a contest in which customers create their own March Madness basketball brackets for the…
read nowMax's Restaurant taps Punchh for mobile loyalty program
February 19, 2013
Max's Restaurant Cuisine of the Philippines has selected Punchh to launch a smartphone-based rewards program for its North American customers, according to a…
read nowFree webinar: Is your mobile app making you more money?
February 19, 2013
Mobile apps can be used to reduce costs and increase revenues while delivering insight into how customers behave, but just having any mobile app isn't enough.
read now'Live Consciously:' Panera intros new platform to express brand values, purpose, culture
February 19, 2013
Panera Bread Company has unveiled a new initiative — Live Consciously — to express its brand values, purpose and culture.
read nowLobster and Seafood Sub returns to Quiznos for limited time
February 18, 2013
Quiznos is bringing back a fan favorite for Lenten season. The Lobster & Seafood Salad Sub and the Lobster & Seafood Salad are now available for a…
read nowOrange Leaf turns fro-yo upside down
February 14, 2013
Upside down is the new right way to eat frozen yogurt at Orange Leaf, now that the 225-unit chain is encouraging guests to save the yogurt to top off their…
read nowReport: Restaurants that focus on customer loyalty will win in slow economy
February 12, 2013
With little to no growth forecasted for the restaurant industry in the next several years and consumer frugality being the "new norm," restaurants will need to…
read nowFREEBIRDS: Rate your date for freebies
February 12, 2013
FREEBIRDS World Burrito is inviting their guests to "Rate Their Date" on Feb. 15 to receive double points toward earning free food. When giving a thumbs up — a…
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