Marketing News
Freshii CEO gets fresh perspective from 'Undercover Boss'
February 28, 2013
Freshii founder and CEO Matthew Corrin wore a disguise and went undercover in his own Canadian franchises to learn about his employees' dedication to the brand.
read nowSchlotzsky's shatters company record with 170-unit franchise deal
February 27, 2013
Schlotzsky's has signed its largest franchise agreement in more than 40 years; the partnership calls for 170 Schlotzsky's locations throughout California…
read nowBuffalo Wild Wings launches NCAA ad, mobile campaign
February 27, 2013
Buffalo Wild Wings is launching a new ad campaign, mobile and online game and a partnership with NCAA, in its quest to become "The Official Hangout of NCAA…
read nowIntegrated mobile wallet allows customers to pay at the table
February 25, 2013
Paydiant, a provider of a cloud-based mobile wallet and offer-redemption platform, today announced that Menusoft has integrated the Paydiant mobile wallet…
read nowJamba partners with Marqeta to run fundraising, loyalty platform
February 22, 2013
Jamba Juice Company is enhancing its Sip to Support community fundraising and customer loyalty program by partnering with Marqeta, an online-to-offline…
read nowIMFA honors Smashburger, Panera Bread, Noodles & Co.
February 21, 2013
For the third consecutive year, The International Foodservice Manufacturers Association is recognizing four foodservice chain operators, including Smashburger…
read nowBarberitos hosting March Madness bracket
February 20, 2013
For all of those college basketball fanatics, Barberitos is holding a contest in which customers create their own March Madness basketball brackets for the…
read nowMax's Restaurant taps Punchh for mobile loyalty program
February 19, 2013
Max's Restaurant Cuisine of the Philippines has selected Punchh to launch a smartphone-based rewards program for its North American customers, according to a…
read nowFree webinar: Is your mobile app making you more money?
February 19, 2013
Mobile apps can be used to reduce costs and increase revenues while delivering insight into how customers behave, but just having any mobile app isn't enough.
read now'Live Consciously:' Panera intros new platform to express brand values, purpose, culture
February 19, 2013
Panera Bread Company has unveiled a new initiative — Live Consciously — to express its brand values, purpose and culture.
read nowLobster and Seafood Sub returns to Quiznos for limited time
February 18, 2013
Quiznos is bringing back a fan favorite for Lenten season. The Lobster & Seafood Salad Sub and the Lobster & Seafood Salad are now available for a…
read nowOrange Leaf turns fro-yo upside down
February 14, 2013
Upside down is the new right way to eat frozen yogurt at Orange Leaf, now that the 225-unit chain is encouraging guests to save the yogurt to top off their…
read nowReport: Restaurants that focus on customer loyalty will win in slow economy
February 12, 2013
With little to no growth forecasted for the restaurant industry in the next several years and consumer frugality being the "new norm," restaurants will need to…
read nowFREEBIRDS: Rate your date for freebies
February 12, 2013
FREEBIRDS World Burrito is inviting their guests to "Rate Their Date" on Feb. 15 to receive double points toward earning free food. When giving a thumbs up — a…
read nowQdoba guests: Will kiss for food
February 8, 2013
Qdoba Mexican Grill is encouraging its guests to kiss coupons goodbye again this Feb. 14 with the return of its BOGO for a Kiss Valentine's Day promotion.
read nowCreate Your Own App platform available for restauants
February 6, 2013
As more customers use their mobile devices for information, directions, take-out orders and reservations, restaurants using mobile apps to engage with their…
read nowCharleys introduces Pepperoni Steak Bomb sandwich
February 5, 2013
Charleys has added the Pepperoni Steak Bomb sandwich to its menu for a limited time.
read nowEinstein Noah celebrates National Bagel Day with giveaway
February 5, 2013
Einstein Bros. Bagels and Noah's New York Bagels are celebrating National Bagel Day Feb. 9 by offering a free bagel and shmear to customers who purchase any…
read nowBruegger's commemorates anniversary with free bagel
February 5, 2013
Bruegger's Bagels will officially celebrate its 30th anniversary on Feb. 7. Until 11 a.m. that day, guests can redeem a coupon for a complimentary bagel and…
read nowMcAlister's spices up menu with Cajun shrimp
February 4, 2013
McAlister's Deli is serving Cajun Shrimp now through March 31. The Cajun Shrimp menu showcases Louisiana-inspired seasonings on a Po Boy, Caesar Wrap and…
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