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Fresh Mex News & Media

Qdoba's 2006 comps rise 5.9%

November 21, 2006

SAN DIEGO — Qdoba Mexican Grill said system same-store sales increased 4.5 percent for the fourth quarter ended Oct. 1, 2006. For the year, comps were up 5.…

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Updated: Chipotle contest receives 17.3 million YouTube views

November 21, 2006

Correction: This story originally stated Chipotle received 173 million views on YouTube. Chipotle actually received 17.3 million views.   Chipotle Mexican…

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Taco Del Mar rolls out platters

November 21, 2006

SEATTLE — Taco Del Mar is introducing $5.99 made-to-order platters. Among them:   Enchilada/Taco: One enchilada topped with sauce and cheese, plus one soft…

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Panera loses lawsuit to Qdoba over lease issue

November 14, 2006

A Massachusetts Panera Bread lost a suit to Qdoba Mexican Grill. The victory allows Qdoba to move into the same shopping mall as Panera.   For this store…

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El Pollo Loco reports stellar Q3

November 8, 2006

Although it withdrew its initial public offering in October, El Pollo Loco continues to report in-depth results.   El Pollo Loco spokesperson Julie Weeks said…

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El Pollo Loco signs agreements for 61 new locations

November 6, 2006

IRVINE, Calif. – El Pollo Loco inked a series of multiunit development agreements to open 61 new locations in Georgia, Missouri, Arizona, Virginia and Utah.…

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Maui Tacos inks deal for 50 new franchises

November 6, 2006

NEW ROCHELLE, N.Y. – Maui Tacos, the fast-casual fresh-Mex restaurant, has signed a development agreement with Lava Flow Ventures of Sacramento, Calif., to…

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Freebirds World Burrito launches online ordering

November 5, 2006

COLLEGE STATION, Texas — Freebirds World Burrito announced the launch of its new online order service.   According to a news release, Freebirds created an…

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Chipotle warns 4Q sales will cool

November 2, 2006

Houston Chronicle: Chipotle Mexican Grill Inc. late Tuesday reported third-quarter earnings well ahead of analysts' forecasts, but the restaurant chain warned…

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Raving Brands hires first CFO

November 1, 2006

ATLANTA — Raving Brands, an Atlanta-based fast-casual dining restaurant developer, has elevated Tom Hermann to senior vice president and chief financial…

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Chipotle honored by television ad created by a 'big fan'

November 1, 2006

OC Register: In a 30-second television ad, titled "Monumental," a college student compares Chipotle's burritos to monuments from around the world such as the…

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Rubio's Q3 comps up 1.8%

November 1, 2006

CARLSBAD, Calif. -- Rubio's Restaurants announced financial results for the third quarter ended Sept. 24, 2006. Comps increased 1.8 percent versus 0.…

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Chipotle Q3 sales skyrocket

October 31, 2006

DENVER — Chipotle Mexican Grill reported its strongest quarter of 2006.   For 12 weeks ended Sept. 30, 2006, comparable-restaurant sales increased 11.…

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Hot sauce and spicy menus attract scores of customers

Is your operation taking advantage of the "hot foods" trend?

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Freebirds World Burrito executes TV ad campaign

October 29, 2006

COLLEGE STATION, Texas — Freebirds World Burrito, a fast-casual fresh-Mex concept, is searching for loyal customers to share their fanatical stories about…

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Taco Del Mar signs development deal with former Subway owner

October 24, 2006

SEATTLE — Taco Del mar has signed a master development agreement with a former Subway multiunit operator with 12 years of QSR experience.   Terri Turner and…

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Fast-casual franchising: Is your chain ready?

You don't want to franchise too quickly.  Most experts say to wait at least five years before announcing franchising plans.    

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Post Baja Fresh: State of the fresh-Mex segment

The Mexican fast-casual category is doing just fine, insiders say. "Baja (Fresh) seems to be the only one having difficulties," one operator said.

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El Pollo Loco introduces $5 reward card

October 17, 2006

IRVINE, Calif. — El Pollo Loco is offering a free $5 reward card to every guest who purchases a family meal through Jan. 7.    Family meals come in several…

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Moe's Southwest Grill to open Hawaii first store

October 12, 2006

ATLANTA — Moe's Southwest Grill will open its first restaurant on the Hawaiian Islands in early November.    "We couldn't be more excited to be opening a…

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