Press Release

Hughes Receives 2023 Customer Value Leadership Award by Frost & Sullivan

Award Identifies Hughes as best in class in the North American Digital Signage Industry.

Photo: Hughes

April 3, 2023

Frost & Sullivan, the global analyst firm, recognized Hughes with its 2023 Customer Value Leadership Award, identifying Hughes as a best in class digital signage provider in North America. Frost & Sullivan applies a rigorous analytical process to evaluate multiple nominees for each award category before determining the final award recipient. According to Frost & Sullivan, Hughes excels across multiple criteria within the digital signage space, including:

Business impact, which looks at financial performance, customer acquisition, operational efficiency, growth potential and human capital.
Customer impact, which assesses price/performance value, customer purchase experience, customer ownership experience, customer service experience and brand equity.

In a report accompanying the award, Frost & Sullivan noted the digital signage space is evolving away from a single transaction model, where vendors sell and install screens, drop off software and leave customers to fend for themselves. Instead, Hughes is leading the way to change perceptions, demonstrating that the new value proposition in modern digital signage revolves around dynamic experiences.