Digital Display Technology: An Introduction to Digital Signage

Digital signage is a viable and effective communications tool, but companies taking the first step in signage deployment will be much more successful on the playing field if they understand the basics of what digital media is and how it operates. Learn the basics of digital signage and how to make it most effective.

Type: Guide

Sponsor: LG Electronics USA, Inc.




Legacy Church Elevates Worship Experience With Sophisticated Digital Signage Platform

Led by the desire to more actively engage with their congregations, churches are increasingly integrating technology into their facilities - from incorporating everything from live presentations and videos to concert-grade sound systems to digital communications platforms.

Type: White Paper

Sponsor: LG Electronics USA, Inc.




The LG EzSign TV LED Commercial Widescreen

The LG EzSign TV is the world’s first TV that comes with a signage function. Run messages on the TV screen in the form of a billboard without additional hardware. Advertisements, information and broadcast content can be arranged on the same screen to attract attention and deliver specific messaging to your customer base.

Type: Brochure

Sponsor: LG Electronics USA, Inc.


See More »

FEATURES


Positive loitering: How fast casuals can increase customer dwell time, spend with digital signage

By encouraging longer dwell times and shorter perceived dwell/wait times through digital signage, your chain can increase the overall spend per guest and amplify engagement — ensuring the customer will be back.

6 hacks to optimize restaurant digital tech

You can invest in the best digital technology, but you'll only be getting mediocre results unless you employ techniques like the six hacks explained in this article.

Free Webinar: Pilot Testing Restaurant Digital Signage - The Only Way to Fly

Invest an hour of time in the free webinar, Pilot Testing Restaurant Digital Signage: The Only Way to Fly. It's chock-full of checklists, proven testing rules and a discussion with one brand about the lessons its leadership learned through testing for a signage system that has been game-changing for that chain.

Digital signage in fast casual: building a better customer experience

The big names in the restaurant industry are starting to adopt technologies like kiosks and digital signage at a much faster pace. Fast casual restaurants are also seeing the benefits of digital signage and kiosks due to their potential to transform customer experience for the better.

Restaurant kiosks and the 'Goldilocks Zone'

The reason our planet supports life is because it exists in an ideal state known as the 'Goldilocks Zone.' The same principle applies to customer experience, because you need to develop the right configuration for your tools to ensure a good customer experience. Otherwise you will have an angry and disappointed customer.

Restaurant, retail customer experience leaders headline ICX Summit

Gurus from Smashburger, Dickey's Barbecue Pit, Detroit Red Wings, Domino's Pizza and Wingstop are among a hefty list of speakers and panelists offering expert insight at the annual event being held June 1 – June 3 in Dallas. Registration is open.

Technology: A brand-driver or a necessary evil?

Allowing your guests to view menus, place orders and read nutritional information while at home or on-the-go is paramount. But just because we can, should we always use digital technology?

WAND Digital Menu Board Install at Broadcom

Watch the magic unfold as WAND installs digital menu boards at Broadcom.


WAND Digital Menus at Excalibur Vegas

See how WAND digitized the entire food court at Excalibur Hotel and Casino in Las Vegas with Digital Menu Boards.


WAND Digital Menu Boards - Award Winning Creative

Check out some of the best work from WAND's Digital Menu Boards award-winning creative services team. From succulent chicken to mouth-watering burgers, WAND's creative team works hard to create amazing Digital Menu Boards that increase average ticket size and incite last-minute purchases.


In the restaurant Red Zone: Running the last 20 yards in the pick-up game

The success of mobile and online ordering can only be achieved when the digital strategy has an equally well-thought out plan to support pick-up or curbside delivery. Scott Marentay of Hyperactive, describes why outdoor digital signs should be part of the playbook.

10 'dynamic' ways outdoor digital displays will entice, surprise customers

The days of static signage are quickly moving to the rear window with digital signage out in front providing the best way to stand out in an increasingly competitive world.

Ask the experts: Have digital menu boards reached critical mass?

"If you're talking about in a traditional QSR market space — behind the counter, up on the ceiling, in the inside of the building — I would say there's still room for growth. - Jeff Pinc

FCES15: The evolution of restaurant technology

There has been a massive evolution in the use of technology within the past decade, the past five years — and even within just the last year. There are no signs of that evolution of technology use slowing, including in the fast casual restaurant industry.

FCES15: Why design is key to customer engagement

Design is a key aspect for the customer experience and plays directly into the "corporate soul" and building a relationship with customers.

See More »

Topic Center Sponsor:



LG offers award-winning LCD and plasma displays designed to engage the customer in a variety of venues. LG has new innovations that enable brighter displays, better interactivity, and an improved relationship between your business and your customers.


NEWS