Starbucks tops when it comes to loyalty apps

The Starbucks loyalty app is most beloved by consumers, beating out Panera Bread and Domino’s Pizza, according to a survey conducted by The Manifest that polled 500 smartphone users.

The loyalty app was cited as best by 48 percent of those polled, according to a press release.

Starbucks' loyalty app allows users to preload money onto the app, which encourages them to choose Starbucks and the app clearly states how customers can gain reward points.
 


Topics: Loyalty Programs, Online Ordering, Online Services

Companies: Starbucks


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