A portion from every purchase at the store will go to Green Umbrella ChildFund Korea to support skills development for youth.
October 2, 2014
Starbucks today opened the first Community Store in the Daehakro neighborhood of Seoul. The opening is Starbucks eighth Community Store globally and the second Community Store in Asia.
KRW300 (30 cents US) from every purchase at the store will go to Green Umbrella ChildFund Korea to support skills development for youth through the Starbucks Comprehensive Youth Leadership Program.
"Our aspiration for the past 15 years has been to build a different kind of company in Korea – one committed to performance that is driven through the lens of humanity with a focus on giving back to the communities where we do business," said John Culver, group president, Starbucks Coffee China and Asia Pacific, Channel Development and Emerging Brands, in a press release "Through our expanded partnership with Green Umbrella ChildFund Korea to develop the Starbucks Comprehensive Youth Leadership Program, we're working together to help young people identify and develop the skills they need to succeed in the 21st century economy."
The Community Store will feature an interactive community board and an art wall created by local university students, and will also host workshops and seminars facilitated by business and community leaders.