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Research & Markets intros 'fast casual in the U.S.' report

September 30, 2007

DUBLIN, Ireland — Research and Markets has announced the addition of "Dining Out Review: Fast Casual Restaurants in the United States" to its offering.
 
The report provides statistics and insights about the fast-casual category. Some specific issues and questions addressed include:
  • Which fast-casual segment is growing the fastest and why?
  • Has the segment connected with the Hispanic consumer and why?
  • Which chain carries momentum in terms of unit growth or sales per unit?
The report also offers analysis and strategies to:
  • Grow sales in the face of QSR premium menu and décor upgrades
  • Leverage expanding late-afternoon and evening meal presence
  • Convert the less-frequent user

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