New report highlights U.S, breakfast market
April 25, 2007
DUBLIN, Ireland — Research and Markets has announced the addition of "Dining Out Review: Limited-service Breakfast in the United States" to their offering.
The reportexamines limited-service restaurant breakfast market surveys and the recent activity of leading breakfast vendors by segment. Chains highlighted include:McDonald's;Starbucks;Burger King;Dunkin' Donuts;Sonic,Jack in the Box,Hardee's/Carl's Jr.,Panera Bread,Del Taco,Einstein Bros. Bagels, andChick-fil-A, among others.
The report's primary research is focused on the habits and preferences of demographics by age and race/ethnicity. Topics covered include food and beverage ordering habits, interest in non-traditional breakfasts, what consumers do while eating breakfast, restaurant and dish loyalty, and the relationship between age, coffee consumption, interest in nutrition, and interest in a variety of menu options.