News

New Boloco lineup reflects flavors of India

February 1, 2012

The globally inspired menu at Boloco is giving consumers an inside look at the flavors of India with the launch of three new menu items: The Simple Curry and Tikka Masala burritos or bowls, and a Mango Lassi smoothie.

The Simple Curry is filled with curry spices, including cinnamon, pepper, coriander, cumin, turmeric and cayenne. Curried cauliflower and brown rice complete the burrito. The Tikka Masala is slightly milder in flavor and features a creamy tomato curry base filled with a garam masala spice blend, as well as brown rice in a burrito or bowl.

Meanwhile, the traditional Mango Lassi smoothie includes a blend of mango, non-fat milk, non-fat vanilla yogurt and honey.

“We’ve been experimenting with ‘Bollyloco’ for many months,” said John Pepper, CEO and co-founder of Boloco. “It’s exciting to introduce something that people get viscerally excited about. As for this trio, we’re hopeful that our guests find it to be a true, authentic Indian experience. And if we fall short on authenticity, always a tough measure in global cuisine, then at least many of our guests will find these latest creations off-the-hook delicious. I personally can’t stop ordering them.”

The new offerings are available through April 11.

Read more about food and beverage trends.