Chipotle closing Asian fast casual concept
Chipotle is closing its Asian fast casual brand, ShopHouse.
"We now have a deal in place to sell the ShopHouse leases and believe that is the right decision at this time, so we are closing the restaurants effective March 17 to finalize the transition of the real estate to another company," stated Chipotle Communications Director Chris Arnold in an email to FastCasual..
ShopHouse employees will be offered employment at Chipotle, and will be paid for an additional week beyond closing while they transition into new positions, Arnold said.
ShopHouse opened in 2011, and grew to15 units in D.C., Maryland, California and Illinois. Last October, the chain announced that it would stop making investments.
"After operating in three diverse markets, we have determined ShopHouse hasn't demonstrated an attractive unit economic model," CEO Steve Ells said last year.
Chipotle also operates two other fast casual concepts — Pizzeria Locale and Tasty Made — but doesn't have plans to sell or close those brands, Arnold said.
Topics: Franchising Focus