Tropical Smoothie upgrades loyalty program

June 7, 2022

Free sips and bites await Tropical Smoothie Cafe guests with the company's Tropic Rewards loyalty program and upgraded mobile app. Guests who join the Tropic…

Tropical Smoothie hits 1,100 stores

June 6, 2022

Charlotte is home to Tropical Smoothie Cafe's 1,100th location, which also marks the city's 13th and the state's 58th.

Tropical Smoothie CEO: '2021 was best year yet'

January 11, 2022

Although many brands would say 2021 was one of its most challenging years, Tropical Smoothie Cafe isn't one of them.

Fazoli’s, FAT Brands CEOs keynoting RFIS 2022

December 9, 2021

Fazoli's and FAT Brands made headlines last month when their CEOs Carl Howard and Andy Widerhorn, respectively, announced that FAT Brands was acquiring the…

Tropical Smoothie Cafe names CMO

November 10, 2021

Tropical Smoothie Cafe has tapped Deborah von Kutzleben, former vice president of brand strategy, advertising and menu at Arby's, as CMO.

Tropical Smoothie Cafe offering collagen as smoothie ingredient

October 29, 2021

Tropical Smoothie Cafe has added Vital Proteins collagen to its list of supplements that guests may add to smoothies. The unflavored supplement powder contains…

Tropical Smoothie using FlyBuy to streamline off-premise orders

September 16, 2021

Tropical Smoothie Cafe has partnered with Flybuy — created by Radius Networks — to help franchisees maximize labor efficiency when filling curbside, in-cafe…

Tropical Smoothie Cafe promotes SVP to COO

September 16, 2021

Tropical Smoothie Cafe has promoted former SVP of Operations Richard Key to chief operations officer.

Are smoothies finally growing up?

by Cherryh Cansler — Editor, FastCasual.com

Smoothie brands are adding green veggies, herbs and spices to meet customers' maturing tastes.

Q2 sales soar at Tropical Smoothie Cafe

July 14, 2021

Tropical Smoothie Cafe growth is soaring with Q2 same-store sales increasing 42.3% and year-to-date sales up 38%, according to a company press release.

2 CEOs throw down in wing-eating contest

Charles Watson, CEO of Tropical Smoothie Cafe, challenged Wingstop CEO Charlie Morrison to an atomic wing eating contest, where the losing CEO agreed to make a…

LTOs lead to 30% sales lift for Tropical Smoothie Cafe

April 7, 2021

Tropical Smoothie Cafe is flying high after reporting that same-store sales increased nearly 30% during Q1, thanks to an 11-week limited-time-offer featuring…

Celebrating International Women's Day: Dickey's, Jack In The Box, Blaze among leaders featured

by Cherryh Cansler — Editor, FastCasual.com

Female execs, including leaders from Dickey's, Freddy's, Jack in the box and Blaze, talk about how they've handled discrimination and what they want Gen Z to…

From Shake Shack to Chipotle: 24 female execs on leading in 2021

by Cherryh Cansler — Editor, FastCasual.com

In celebration of International Women's Day, FastCasual interviewed 24 female leaders on how they make their voices heard in an industry led predominantly by…

Tropical Smoothie Cafe promotes franchise VP to CDO

February 10, 2021

Tropical Smoothie Cafe has promoted Cheryl Fletcher, who has served as its vice president of Franchise Development strategy for four years, to chief…

How Tropical Smoothie pulled off record-breaking year during COVID-19

While the pandemic destroyed thousands of restaurants last year, Atlanta-based Tropical Smoothie Cafe had one of its best years to date. It posted its ninth…

Tropical Smoothie Cafe launches app, menu, promotions for holidays

November 6, 2020

Tropical Smoothie Cafe, LLC known for its better-for-you-smoothies and food with a tropical twist, is debuting a mobile app refresh just in time for the…

Tropical Smoothie's Q3 same-store sales climb nearly 20%

October 14, 2020

Atlanta-based Tropical Smoothie Cafe LLC is continuing to break sales records, reporting this week that same-store sales were up nearly 20% during Q3, and that…

Tropical Smoothie Cafe acquired by Levine Leichtman Capital

September 8, 2020

Levine Leichtman Capital Partners, a Los Angeles-based private equity firm, has acquired Tropical Smoothie Cafe LLC, which has more than 70 units in 44 states.

Tropical Smoothie sales up 25%

August 17, 2020

Despite COVID-19, Tropical Smoothie Cafe LLC sales are higher than ever. The chain reported Monday that July's comp sales were up 25.5% and that transactions…