Marketing News
Barberitos raises funds fast for breast cancer
October 23, 2012
After just a week, 29-unit Barberitos had raised almost $2,000 for its Barberitos Gives Breast Cancer the Boot campaign, according to a company release. Funds…
read nowCalifornia Tortilla goes for 'Gold' with Discovery Channel promo
October 23, 2012
California Tortilla has partnered with the Discovery Channel to celebrate the season premiere of "Gold Rush" on Oct. 26.
read nowJersey Mike's hits mobile marketing milestone
October 23, 2012
Jersey Mike's Subs has signed up the 650,000th member of its Shore Points Rewards loyalty program powered by SkyPop's mobile marketing platform. The milestone…
read nowPizza Fusion named franchise 'game changer' in Entrepreneur
October 22, 2012
Unique Pizza and Subs Corporation announced that Entrepreneur magazine has named Pizza Fusion a franchise industry "game-changer," owing largely to its green…
read nowNRA seeking applicants for community service efforts
October 19, 2012
Charitable contributions from the restaurant industry are estimated to amount to up to $3 billion annually, and more than nine out of 10 restaurants are…
read nowUncle Maddio's celebrates new location with pizza giveaway
October 18, 2012
Uncle Maddio's Pizza Joint will celebrate the opening of its newest restaurant in Atlanta Oct. 20 by awarding free pizza for a year to the first 100 customers.
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Operators to learn about word-of-mouth marketing in the 'social age'
October 16, 2012
Attendees of the Fast Casual Exec Summit will learn how to inspire customers to "talk up" their brands via social media.
read nowNPD: US Hispanics perceive healthier meals as less tasty
October 12, 2012
As more brands increase their marketing efforts to appeal to the growing Hispanic population, new research from The NPD Group shows a discrepancy in how that…
read nowJersey Mike's raises $218K for Wreaths Across America campaign
October 11, 2012
Wreaths Across America (WAA), a nonprofit organization founded to continue and expand the annual wreath-laying ceremony at Arlington National Cemetery, today…
read nowCheba Hut collecting food donations for re-opening celebration
October 11, 2012
Cheba Hut "Toasted" Subs is reopening in Flagstaff, Ariz., Oct. 13, near Northern Arizona University. This Cheba Hut has been temporarily closed since April…
read nowCharley's celebrates football season with texting campaign
October 11, 2012
Charley's, known for its Charley's Grilled Subs and Charley's Philly Steaks restaurants, is tackling the 2012 football season with a five-week campaign where…
read nowSbarro abandons old recipe for Neopolitan-style pizza
October 10, 2012
As part of its turnaround initiatives, Sbarro today introduced a new Neapolitan-style pizza. The Italian-inspired pizza will replace the chain's longstanding…
read nowJersey Mike's loyalty program earns award for innovation
October 10, 2012
Hospitality Technology (HT) magazine has named Jersey Mike's Subs as one of the winners of its 2012 Restaurant Breakthrough Awards.
read nowJamba Juice forms West Coast supply chain distribution alliance
October 9, 2012
Jamba Juice Company and Systems Services of America today announced the formation of a supply chain distribution alliance for service on the West Coast. The…
read nowYogurtland asks guests to submit masterpiece creations
October 9, 2012
Yogurtland is hosting a new "My Masterpiece" contest, where guests have the chance to submit their favorite frozen yogurt creations for a chance to win free…
read nowFATZ recognized for marketing techniques
October 5, 2012
FATZ has been named the Certified Angus Beef brand "Newcomer Restaurant Chain Marketer of the Year" award. This award is given to restaurants that exemplify…
read nowBarberitos supports Breast Cancer Awareness
October 4, 2012
Barberitos has launched its month-long, system-wide breast cancer awareness campaign, Barberitos Gives Breast Cancer the Boot, by participating in a number of…
read nowFREEBIRDS, Panera, Fazoli's supporting Breast Cancer Awareness
October 2, 2012
Three popular fast casual chains — Fazoli's, Panera Bread and FREEBIRDS — announced this week that they are running promotions in support of October being…
read nowZaxby's launches TV, FB promo
October 2, 2012
Zaxby's is asking guests to join in on the Big Zax Snak Meal online debate asking whether it's a meal or a snack. The chain has teamed up with NFL linebacker…
read nowFirehouse Sub sounds alarm for October Fire Safety Month
October 1, 2012
Firehouse Subs has started its annual fundraising initiative in support of Fire Safety Month to raise funds for Firehouse Subs Public Safety Foundation. The…
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