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Marketing News

McAlister's launches contest for NYC trip

May 10, 2013

McAlister's Deli is running a digital promotion that will bring one winner and a guest to New York City for the 34th Annual Mississippi Picnic in Central Park.

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Zaxby's serves up school spirit

May 9, 2013

Zaxby's has announced it is "The Official Chicken of College Sports" and has collective intellectual property rights at 25 Division I colleges through a…

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Rubio's intros grilled salmon dishes

May 9, 2013

As part of its continued efforts to offer guests coastal cuisine, Rubio's Restaurants is introducing three new chef-crafted sustainable seafood items — Grilled…

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Spin! Pizza: Will bike for charity

May 9, 2013

Kansas City-based SPIN! Neapolitan Pizza will not only sponsor free supervised bike rides for all ages and experience levels this summer, but the fast casual…

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Summer menu debuts at Bruegger's Bagels

May 9, 2013

Bruegger's Bagels is debuting a summer menu unlike any others with new flavors that are bold, spicy, sweet and savory, said executive Chef Philip Smith. The…

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All 'Burgers' eat free at Smashburger

May 8, 2013

Smashburger will give away a free Classic Smash nationwide to anyone with the last name "Burger," or variations thereof on May 28, which is National Burger Day.

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Mango Salad returns to Qdoba

May 7, 2013

Qdoba Mexican Grill this week brought back its Mango Salad, but it's available for a limited-time only, according to a company press release.

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Green Leaf's celebrating Salad Month

May 2, 2013

Green Leaf's is kicking off salad season and National Salad Month with the launch of its iLove Salad iPad Giveaway.

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Genghis Grill weight loss contestants drop 2,000 lbs

May 2, 2013

Genghis Grill's 60-day weight loss contest, HealthKwest, is over, and Steve Ellis of Albuquerque, N.M., was the winner of the $10,000-first prize. He lost 3…

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Yelp, Locu bringing menus to local business listings in 'near real time'

May 1, 2013

Locu, a producer of menu dashboards for local merchants, has announced a partnership with Yelp, according to a Locu press release.

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Report: Many restaurant diners loyal without promotions

May 1, 2013

More than 40 percent of consumers say they are loyal to their favorite restaurants and will go there whether or not it has a promotion, reports The NPD Group.

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California Tortilla celebrating Cinco de Mayo

April 30, 2013

California Tortilla is celebrating Cinco de Mayo with online and in-store promotions, including a virtual twist on the traditional piñata. Fans visiting the…

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Study: Consumers want e-commerce, loyalty options from restaurants

April 30, 2013

A new survey from EMN8 shows that consumers want the option of ordering food online from their favorite QSRs.

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Olympic gold medalist Summer Sanders named as Jamba Juice spokesperson

April 29, 2013

Jamba Juice Co. announced today that TV sports commentator and former Olympic champion swimmer Summer Sanders will serve as a company spokesperson and member…

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NRA Show will include marketing strategies session

April 29, 2013

Linda Duke, CEO of Duke Marketing LLC, will moderate a panel of three Marketing Executive Group (MEG) board members at the 93rd National Restaurant Association…

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Dollars loaded on Starbucks loyalty cards up 32 percent in Q2

April 26, 2013

Starbucks Corporation reported financial results for its 13-week fiscal second quarter and 26-week fiscal year to date ended March 31, 2013.

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Johnny Rockets selects B2B advertising AOR

April 26, 2013

Johnny Rockets announced that it has chosen Los Angeles-based Silvercrest Advertising as its business-to-business (B2B) advertising agency-of-record.

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Tijuana Flats serves it up for Cinco de Mayo

April 25, 2013

For Cinco de Mayo this year, Tijuana Flats is hosting a gift card giveaway and beer special all day at all locations.

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Smoothie King seeks inspiring stories from the 40-plus crowd

April 24, 2013

Smoothie King Franchises Inc. will continue its 40th anniversary celebration with the launch of its 40 Years Strong campaign and 40 over 40 contest.

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Bruegger's Bagels marks 30th anniversary with giveaway

April 23, 2013

Bruegger's Bagels is celebrating its 30th anniversary with Three Free Bagel Day as a way to thank its loyal guests and as a fundraiser for Children's Miracle…

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