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Marketing News & Media

Philly’s Best up for LA joyride

November 13, 2015

Philly’s Best Cheesesteaks has partnered with the Los Angeles Auto Show, which is expected to host hundreds of thousands of guests over the course of 10 days.

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Tin Drum Asiacafé introduces new LTO menu items

November 10, 2015

Tin Drum Asiacafé is bringing back a guest favorite and pairing it with two new dishes.

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4 for 15: 4 speakers, 15 minutes each, limitless knowledge

by Travis Wagoner — Editor, Networld Media Group

Three fast casual restaurant operators and other experts share their insights about the industry and how they've found success and value in it.

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Tips, advice on preparing the brand for unit expansion

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Brand unit and location growth requires capital and resources, but there are some other critical aspects as well, according to several successful franchise and…

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Building the brand culture: It’s all about empowering employees

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Establishing a 'cult' philosophy in building a robust brand culture isn't a bad thing. In fact, it's one of several valuable and viable approaches.

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Cicis unveils new logo, brand positioning, prototype design

November 5, 2015

Cicis is going "Beyond Pizza" with a refreshed brand identity. The chain unveiled its new branding along with its newly identified core brand positioning of…

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Going beyond the discount with new approaches to spur brand loyalty

by Travis Wagoner — Editor, Networld Media Group

Fast casual operators want to reward guests with more than food. There are new loyalty program trends to attract new customers, boost revenues and provide…

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Penn Station East Coast Subs offers fried bologna sandwich LTO

November 3, 2015

Penn Station East Coast Subs will add a fried bologna sandwich to its menu for the month of November.

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Pie Five Pizza to offer cinnamon apple pie LTO

November 3, 2015

Pie Five Pizza will offer its newest dessert, the cinnamon apple pie, as an LTO through Dec. 13.

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Email marketing is far from a dead marketing tool

by Travis Wagoner — Editor, Networld Media Group

Email is ubiquitous personally and professionally, which means email marketing is far from dead.

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California Tortilla to celebrate Pop-Tart day

November 2, 2015

California Tortilla will celebrate Pop-Tart day on Nov. 4.

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Your Pie launches new craft pizza series

October 29, 2015

Your Pie unveiled its latest pizza in its seasonal Craft Pie Series. For the last series of 2015, the pizza franchise is offering a Sriracha Nacho pizza and a…

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FCES15: Top 10 PR do's (and a few don'ts)

by Travis Wagoner — Editor, Networld Media Group

"Whatever I present to you is my PR moment," Nick Powills, CEO of No Limit Agency, said in opening his session at the Fast Casual Executive Summit in Miami.

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FCES15: Beverage smarts: What’s on trend

by Travis Wagoner — Editor, Networld Media Group

Beverages are an important aspect of the consumer dining experience and play a critical part of a restaurant’s branding efforts. Being on trend is key to…

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Pie Five has LTO Italian meatza pizza

October 23, 2015

Pie Five Pizza announced a limited-time offering Italian meatza pizza, available Oct. 27 through Nov. 6.

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Sbarro introduces LTO italian sausage and peppers pizza

October 21, 2015

Sbarro debuts a new pizza inspired by the italian sausage sub.

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Cousins Subs announces winner of 'Sail Away Giveaway' cruise

October 21, 2015

Cousins Subs announced James Barrock of Brookfield, Wisconsin, as the grand prize winner of its "Sail Away Giveaway" sweepstakes.

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El Fenix to offer free Sopapillas as Halloween treats

October 21, 2015

To celebrate Halloween, El Fenix announced guests will receive a free pumpkin- or ghost-shaped sopapilla with the purchase of an entrée.

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Captain D’s launches new Nashville Hot Fish

October 21, 2015

Captain D’s announced the launch of a new menu item, Nashville hot fish.

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FCES15: Why design is key to customer engagement

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Design is a key aspect for the customer experience and plays directly into the "corporate soul" and building a relationship with customers.

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