Marketing News & Media
California Tortilla celebrating Cinco de Mayo
April 30, 2013
California Tortilla is celebrating Cinco de Mayo with online and in-store promotions, including a virtual twist on the traditional piñata. Fans visiting the…
read nowStudy: Consumers want e-commerce, loyalty options from restaurants
April 30, 2013
A new survey from EMN8 shows that consumers want the option of ordering food online from their favorite QSRs.
read nowOlympic gold medalist Summer Sanders named as Jamba Juice spokesperson
April 29, 2013
Jamba Juice Co. announced today that TV sports commentator and former Olympic champion swimmer Summer Sanders will serve as a company spokesperson and member…
read nowNRA Show will include marketing strategies session
April 29, 2013
Linda Duke, CEO of Duke Marketing LLC, will moderate a panel of three Marketing Executive Group (MEG) board members at the 93rd National Restaurant Association…
read nowDollars loaded on Starbucks loyalty cards up 32 percent in Q2
April 26, 2013
Starbucks Corporation reported financial results for its 13-week fiscal second quarter and 26-week fiscal year to date ended March 31, 2013.
read nowJohnny Rockets selects B2B advertising AOR
April 26, 2013
Johnny Rockets announced that it has chosen Los Angeles-based Silvercrest Advertising as its business-to-business (B2B) advertising agency-of-record.
read nowTijuana Flats serves it up for Cinco de Mayo
April 25, 2013
For Cinco de Mayo this year, Tijuana Flats is hosting a gift card giveaway and beer special all day at all locations.
read nowSmoothie King seeks inspiring stories from the 40-plus crowd
April 24, 2013
Smoothie King Franchises Inc. will continue its 40th anniversary celebration with the launch of its 40 Years Strong campaign and 40 over 40 contest.
read nowBruegger's Bagels marks 30th anniversary with giveaway
April 23, 2013
Bruegger's Bagels is celebrating its 30th anniversary with Three Free Bagel Day as a way to thank its loyal guests and as a fundraiser for Children's Miracle…
read nowPenn Station thanking customers with free fries
April 23, 2013
As a special thank you to its loyal customers, Penn Station East Coast Subs is offering a free small order of its fresh-cut fries to anyone who dines in…
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McDonald's Middle East teaches restaurant franchisees how to succeed internationally
by Cherryh Cansler — Publisher, FastCasual.com
In order to succeed internationally, American brands must learn to control their supply chain, choose the correct real estate and develop strong franchisees.
read nowLipton offers Tea Makeover to boost beverage sales
April 19, 2013
Lipton hopes its new Tea Makeover will make it easier than ever for restaurants — from large chains to small independent brands — to sell and market tea to…
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Pie Five CEO: Fast casual pizza 'solves a problem for consumers'
by Alicia Kelso — Editor, QSRWeb.com
Exec's intention is to become the "leading, preeminent fast casual brand in the pizza space."
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Carville, Matalin to discuss gov't issues facing restaurateurs at Fast Casual Exec Summit
April 16, 2013
James Carville and Mary Matalin, Washington D.C.’s most high-profile political couple, will bring a fiery conversation about how Washington is affecting the…
read nowRobeks deploys personalized, geo-targeted advertising platform
April 16, 2013
Robeks Premium Fruit Smoothies' 108 franchisees began using Silvercrest Advertising's Localized Media Automation Platform (LMAP) this week, with an objective…
read nowDine Out For No Kid Hungry registration now open
April 16, 2013
More than 16 million children in America struggle with hunger, according to the United States Department of Agriculture, and this September, thousands of…
read nowPie Face's new berry pie makes Broadway debut
April 15, 2013
Pie Face, the 24-hour Australian pie shop, opened its fourth USA location today in Manhattan's Theater district. To celebrate, the chain has joined forces with…
read nowA&W throws hat into better burger, fast casual ring
April 15, 2013
For a brand that's been around about 94 years, A&W has made many big changes just within the past year and a half since divesting from Yum! Brands.
read nowMoe's offers $5 burritos to celebrate 'Cinco de Moe's'
April 15, 2013
In celebration of Cinco De Mayo, also known as Cinco De Moe's at Moe's Southwest Grill, the chain is offering customers its Homewrecker burrito, chips and…
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Genghis Grill grows revenue by collecting customer feedback via mobile
by Cherryh Cansler — Publisher, FastCasual.com
The chain used a solution from Improving Restaurants to attract repeat customers.
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We work closely with new entrepreneurs who want to learn how to franchise a business, as well as existing franchisors in the initial, early or mature stages of franchise system development.
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