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Fresh Mex News & Media

Panchero's debuts new logo, website

March 1, 2012

Panchero’s Mexican Grill is launching an evolved brand identity including a new logo and website.

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Moe's Southwest Grill donates $100K to juvenile diabetes research

March 1, 2012

As part of an ongoing commitment to their charitable partner, Moe’s Southwest Grill, has donated $100,000 to the Juvenile Diabetes Research Foundation, whose…

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Costa Vida reports strong unit growth in 2011

February 21, 2012

Costa Vida Fresh Mexican Grill has reported a 74 percent unit growth increase for 2011.

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Wahoo's Fish Tacos opens first East Coast location

February 20, 2012

Wahoo's Fish Tacos, with locations in California and Nevada, has opened its first restaurant on the East Coast in New York City.

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Moe's Southwest Grill to open 50 restaurants in Russia

February 20, 2012

Moe’s Southwest Grill has signed a substantial international deal that will bring its restaurants into Russia for the first time. Glaventer Investments LTD…

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Top 100: Chipotle Mexican Grill No. 7

February 18, 2012

7. Chipotle Mexican Grill

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Top 100: Rubio's Fresh Mexican Grill No. 11

February 16, 2012

11. Rubio’s Fresh Mexican Grill

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Top 100: Freebirds World Burrito No. 12

February 16, 2012

12. Freebirds World Burrito

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Qdoba wants guests to share the love

February 6, 2012

Qdoba Mexican Grill is encouraging its guests to share the love again this Feb. 14 with the return of its popular BOGO for a Kiss Valentine’s Day promotion.

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New Boloco lineup reflects flavors of India

February 1, 2012

The globally inspired menu at Boloco is giving consumers an inside look at the flavors of India with the launch of three new menu items: The Simple Curry and…

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Qdoba reaches 600-store milestone

January 31, 2012

Qdoba Mexican Grill will celebrate the grand opening of its 600th restaurant in Roseville, Mich., on Feb. 6. To celebrate the milestone, the restaurant, which…

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Taco Bell taking cues from higher-end rivals

January 15, 2012

Amidst declining unit counts and a consumer perception of poor food quality, executives at Taco Bell are working to reimage the former Yum! Brands star.

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Moe's goes touchscreen with Coca-Cola Freestyle

January 9, 2012

Moe's Southwest Grill has announced it will launch the Coca-Cola Freestyle in all 420 locations. To date, the machine has been in use in 140 Moe's locations.

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Ruby Tuesday to extend Lime Fresh restaurant openings

January 8, 2012

Ruby Tuesday Inc. has reported that it plans to open six to eight new Lime Fresh Mexican Grill restaurants in the coming year. The announcement was made during…

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Top 100: Sky's Gourmet Tacos No. 33

December 27, 2011

33. Sky’s Gourmet Tacos

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Entrepreneur showcases Lime Fresh Mexican Grill

December 18, 2011

John Kunkel, the founder of Lime Fresh Mexican Grill, has been featured in Entrepreneur. The publication talks about Kunkel's vision for Lime Fresh and the…

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FastCasual.com seeking Top 100 nominations

December 18, 2011

FastCasual.com is seeking nominations for this year's Top 100 Movers & Shakers, set to publish in March. The 2012 Top 100 Movers & Shakers is being…

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Boloco CEO John Pepper discusses use of social media

December 18, 2011

John Pepper, the CEO of Boston-based Boloco, has been featured in Forbes for his use of social media and its impact on the chain.

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Barberitos continues expansion push

December 15, 2011

Barberitos Southwestern Grille and Cantina has announced that franchise contracts have been secured for 10 upcoming locations. Currently Barberitos has 2…

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Chipotle to present at 2012 ICR XChange

December 12, 2011

Executives from Chipotle Mexican Grill Inc. will present at the 14th Annual ICR XChange Conference at The Fontainebleau Hotel in Miami Beach, Fla.

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