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Fresh Mex News & Media

Moe’s Southwest Grill teams up with Coca-Cola Freestyle to offer exclusive beverage

June 25, 2014

Moe's Southwest Grill has teamed up with Coca-Cola Freestyle to create Vanilla at Peachtree, a custom beverage available only at select Moe's restaurants.

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NBA championship bet spurs inter-restaurant rivalry, charity donation

June 25, 2014

During the recent NBA finals, Danny Meisenheimer, COO of Pollo Tropical in Miami, and Todd Coerver, COO of Taco Cabana in San Antonio, wagered that the brand…

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Chipotle increasing purchase of locally grown produce in 2014

June 24, 2014

Chipotle Mexican Grill announced today it will purchase more than 20 million pounds of locally grown produce in its restaurants this year, up from its 201…

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Salsarita's serving up the 'World's Hottest Burrito' for a limited time this summer

June 20, 2014

For a limited time this summer, Salsarita’s customers will have a chance to try their luck with BurHEATo, which includes a teaspoon of the world’s hottest…

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Baja Fresh getting real-time digital, mobile feedback through Sparkfly

June 20, 2014

Baja Fresh is partnering up with Sparkfly for real-time analysis of their digital and mobile promotions.

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Moe's Southwest Grill president on chain's growth

Paul Damico, president of Moe's Southwest Grill, chats about the success and growth of the brand. The Mexican fast casual brand recently opened its 500th unit…

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Chipotle coming to Vancouver

December 10, 2012

Chipotle Mexican Grill opens its first restaurant Dec. 13 in Vancouver B.C. The restaurant, which will be open from 11 a.m.-10 p.m., is located in Vancouver's…

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Chipotle revenues, profits rise for Q3

October 19, 2012

Chipotle Mexican Grill Inc. reported financial results for its third quarter ended Sept. 30, 2012.

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Taqueria del Sol sets sights on Orlando

August 28, 2012

Taqueria del Sol, a Georgia fast casual chain, is opening in Orlando, Fla., Oct. 1, according to the Orlando Sentinel.

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Moe's set for Midwest expansion

August 13, 2012

Moe's Southwest Grill's newest location in St. Joseph, Mich., will mark the first of 25 new locations set to open throughout the Midwest.

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Qdoba selects 90octane for search engine marketing

August 7, 2012

Qdoba Mexican Grill has selected Denver marketing agency 90octane to strategize and implement a foundational search engine optimization (SEO) program as well…

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Abuelo's Taqueria to open in Lubbock, Texas

August 1, 2012

Abuelo's Mexican Restaurants is opening its newest concept – Abuelo’s Taqueria – in late October in Lubbock, Texas.

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Pancheros on expansion push

August 1, 2012

Pancheros Mexican Grill has announced five development agreements that will add 39 locations to its roster, including the first on the West Coast. The new…

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Baja Fresh opens in Maryland

July 23, 2012

Baja Fresh Mexican Grill has opened a location in Frederick, Md. The restaurant is operated by Jamshed Shah, who brings years of restaurant experience to Baja…

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Qdoba launches Instagram campaign

July 22, 2012

Qdoba Mexican Grill has launched a new interactive campaign encouraging guests to share and explore their own passions in exchange for the opportunity to get…

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Chipotle shifts marketing approach, reports 8% comps increase

by Valerie Killifer — Editor, FastCasual.com

While revenue and same-store sales rise, the company shifts focus to local marketing initiatives.

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Boloco opens in Maryland

July 17, 2012

Boloco has announced a new location in Bethesda, Md. This officially marks the company's entrance into a new market as the company expands outside of its…

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Freebirds World Burrito highlights recent openings

July 5, 2012

FREEBIRDS World Burrito has announced new locations in Humble and Lewisville Texas, and Mission, Kan., all opening in the coming weeks.

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Salsarita's unveils new line of Mexican-inspired pizzas

July 4, 2012

Salsarita’s is debuting a new line of Mexican-inspired pizzas, available in restaurants across the country.

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