Baja Fresh getting real-time digital, mobile feedback through Sparkfly

June 20, 2014

Baja Fresh is partnering up with Sparkfly for real-time analysis of their digital and mobile promotions.

Moe's Southwest Grill president on chain's growth

Paul Damico, president of Moe's Southwest Grill, chats about the success and growth of the brand. The Mexican fast casual brand recently opened its 500th unit…

Chipotle coming to Vancouver

December 10, 2012

Chipotle Mexican Grill opens its first restaurant Dec. 13 in Vancouver B.C. The restaurant, which will be open from 11 a.m.-10 p.m., is located in Vancouver's…

Chipotle revenues, profits rise for Q3

October 19, 2012

Chipotle Mexican Grill Inc. reported financial results for its third quarter ended Sept. 30, 2012.

Taqueria del Sol sets sights on Orlando

August 28, 2012

Taqueria del Sol, a Georgia fast casual chain, is opening in Orlando, Fla., Oct. 1, according to the Orlando Sentinel.

Moe's set for Midwest expansion

August 13, 2012

Moe's Southwest Grill's newest location in St. Joseph, Mich., will mark the first of 25 new locations set to open throughout the Midwest.

Qdoba selects 90octane for search engine marketing

August 7, 2012

Qdoba Mexican Grill has selected Denver marketing agency 90octane to strategize and implement a foundational search engine optimization (SEO) program as well…

Abuelo's Taqueria to open in Lubbock, Texas

August 1, 2012

Abuelo's Mexican Restaurants is opening its newest concept – Abuelo’s Taqueria – in late October in Lubbock, Texas.

Pancheros on expansion push

August 1, 2012

Pancheros Mexican Grill has announced five development agreements that will add 39 locations to its roster, including the first on the West Coast. The new…

Baja Fresh opens in Maryland

July 23, 2012

Baja Fresh Mexican Grill has opened a location in Frederick, Md. The restaurant is operated by Jamshed Shah, who brings years of restaurant experience to Baja…

Qdoba launches Instagram campaign

July 22, 2012

Qdoba Mexican Grill has launched a new interactive campaign encouraging guests to share and explore their own passions in exchange for the opportunity to get…

Chipotle shifts marketing approach, reports 8% comps increase

by Valerie Killifer — Editor, FastCasual.com

While revenue and same-store sales rise, the company shifts focus to local marketing initiatives.

Boloco opens in Maryland

July 17, 2012

Boloco has announced a new location in Bethesda, Md. This officially marks the company's entrance into a new market as the company expands outside of its…

Freebirds World Burrito highlights recent openings

July 5, 2012

FREEBIRDS World Burrito has announced new locations in Humble and Lewisville Texas, and Mission, Kan., all opening in the coming weeks.

Salsarita's unveils new line of Mexican-inspired pizzas

July 4, 2012

Salsarita’s is debuting a new line of Mexican-inspired pizzas, available in restaurants across the country.

Top 100: Boloco No. 18

July 2, 2012

Boloco

Qdoba to support Colo. wildfire relief efforts

July 1, 2012

Colorado-based Qdoba Mexican Grill will host a day-long fundraiser July 10 to benefit American Red Cross Colorado Wildfires 2012, enabling the continued…

Top 100: Rubio's Fresh Mexican Grill No. 17

June 28, 2012

Rubio's Fresh Mexican Grill

Top 100: Qdoba Mexican Grill No. 14

June 28, 2012

Qdoba Mexican Grill

Cafe Rio expands on East Coast

June 26, 2012

Cafe Rio Mexican Grill has announced the opening of its fifth location on the East Coast and their 52nd location nationwide. The restaurant will open its doors…