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Fresh Mex News & Media

Marketing Your Restaurant: Part III

by Paul Barron — EVP, NWA

August 17, 2005

Making the Media work for your restaurant

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Restaurant Association® to Honor Ralph Rubio

July 26, 2005

Rubio to Be Honored at Annual Western Foodservice & Hospitality Exposition in August.

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Rubio's Fresh Mexican Grill® Shifts Marketing Into High Gear

July 25, 2005

New Campaign Positions Fast-and-Fresh Mexican Restaurant Leader for a 'Legendary' Future

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Taco Del Mar Restaurants Swell in San Diego County

July 10, 2005

Growing, Fast Casual Mexican Food Concept Gains Momentum  

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Moe's Southwest Grill Continues to Grow

February 15, 2005

20-Store Franchise Deal Signed for Northern Virginia/Washington D.C. Area  

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Trade group: Restaurant operators increasingly optimistic

December 29, 2004

Last Update: 11:26 AM ET Dec. 30, 2004 NEW YORK (CBS.MW) -- McDonald's, Starbucks and Yum Brands are expected to post strong gains in December same-store…

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New Menus Causing Calorie Sticker Shock

December 20, 2004

For the past year, many of the nation's chain restaurants have trumpeted their efforts to give consumers helpful details about the food they serve - from…

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Raving Brands bucking trend in Fast Casual segment

November 19, 2004

ATLANTA, Nov 30, 2004 (BUSINESS WIRE) -- Raving Brands, a pacesetter of fast casual concepts, has a message for the food and beverage industry - "The demise…

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New CEO, menu mark sea change for San Diego institution

November 13, 2004

The turnaround strategy at Rubio's has included a revamped menu with lower prices and new items.

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El Pollo Loco Inc. reported results for its 13 week third quarter

November 9, 2004

For simplicity of presentation, the company has described the 13 week third quarters and 39 week nine month periods ended Sept. 29, 2004, and Sept. 24, 2003…

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Technomic Annual Report shows strong performance among Top 500 Restaurants

October 27, 2004

The 500 largest U.S. chain restaurant companies grew sales 5.6 percent in 2003 with U.S. systemwide sales reaching $173 billion, according to foodservice…

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Moes exploding with more East cost locations

September 23, 2004

September 24, 2004 Video King co-founder Larry Wilson is setting his entrepreneurial sights again on the Vestal Parkway, where he opened his first video store…

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SIVA enters into agreement to buy Progressive

July 19, 2004

Deal Will Put SIVA in Top Tier of Restaurant Software Suppliers.

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Moe's moves north, signs deals for 19 units

June 14, 2004

Moe's Southwest Grill, operator and franchisor of a chain of 133 fast-casual restaurants, said it had signed several franchise deals to open its first…

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Taco Del Mar surfs into Boise

May 10, 2004

Rising big burrito concept debuts McMillan location this week, Idaho's first of many from former Subway owner Todd Hicks, Inland West Master Developer  

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Qdoba Mexican Grill's grand opening of first Kansas City location

April 14, 2004

Qdoba Mexican Grill, one of the nation's hottest concepts in quality fast-casual cuisine, announces plans to spice up the Kansas City dining scene with the…

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Restaurant prices might be going up

April 13, 2004

Restaurants across the nation are under intense pressure to raise menu prices as their supply costs soar - notably for chicken, the wholesale price of which…

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Wendy's International, Inc. announces management transition at Baja Fresh Mexican Grill

April 4, 2004

Bill Moreton will be the new Chief Executive Officer of Baja Fresh ~ Moreton is a former Executive VP and CFO of Panera Bread.  

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McD hungry to upscale image, expands test of fast-casual Bistro Gourmet units

March 28, 2004

McDonald's is going gourmet, and retrofitted restaurants representing the chain's foray into the fast-casual market — with a modular concept called Bistro…

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McDonald's to Sell Donatos

December 31, 2003

McDonald's Corp. (NYSE:MCD - News) on Monday gave Wall Street its latest signal that it is sticking to the basics of selling hamburgers and fries, announcing…

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