The Original SoupMan chooses Chockstone's Gift Card
May 7, 2006
PORTLAND, Ore. — Chockstone Inc. announced that Manhattan-based Soup Kitchen International Inc., the parent company of The Original SoupMan, has chosen Chockstone's technology platform for its new gift card and customer loyalty programs.
According to a news release, Chockstone's card-based solutions will serve to launch stored-value and loyalty options for The Original SoupMan.
"The Original SoupMan is the definition of customer loyalty, so it seemed a logical next-step to implement a card-based program that rewards existing customers and encourages return traffic to our new franchise locations," said John Bello, chief executive officer and chairman of Soup Kitchen International Inc. "When evaluating offerings on the market, Chockstone came out head and shoulders above other service offerings. Unlike basic gift card processors, Chockstone is arming our franchisees with innovative tools that have proven to generate incremental profits for restaurant operations."
